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Matthew Clarke
Written by
Matthew Clarke
Last updated
May 28, 2026

How to Calculate Running Costs for an Engineering Service Firm

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In 2026, the estimated Customer Acquisition Cost (CAC) is $2,500, which is expected to drop to $1,600 by 2030 as marketing efficiency improves;

Matthew Clarke
About the author

Matthew Clarke

Founder Support Writer

Matthew Clarke is a founder support writer at Financial Models Lab, where he helps non-finance readers understand practical profit planning and how small businesses make a profit. He focuses on clear, research-based guidance before money is invested, including startup cost estimates and early planning basics. His work makes business planning easier, more practical, and less intimidating.