Privacy policy

This Privacy Policy explains how Financial Models Lab collects, uses, protects, and discloses information from users and clients in connection with our website and services. In this document, “We”, “Us”, “Financial Models Lab”, or the “Company” refer to the business operating this website. “You”, “User”, “Client”, and “Consumer” refer to anyone who accesses our website or uses our products or services.

Information We Collect

1) Technical Information. We automatically collect technical data such as your IP address, device information, browser type, operating system, and usage patterns. We may use cookies, pixels, and similar technologies to enhance website functionality and user experience. Technical data is not used to personally identify you unless required for security or legal compliance.

2) Personal/Business Information. We may collect your name, email address, business details, billing information, and other data necessary to provide services, process payments, or deliver digital products.

3) Correspondence. Emails, messages, and comments you send to us may be stored digitally or physically for customer service, operational purposes, or legal compliance.

Legal Bases for Processing (GDPR)

Financial Models Lab processes personal data under the following lawful bases:

  • Performance of a contract — to deliver purchased products or services.
  • Legitimate interests — improving website performance, preventing fraud, analyzing user behavior, and communicating with customers.
  • Consent — for email marketing, non-essential cookies, or voluntary data submissions.
  • Legal obligation — tax compliance, record-keeping, and required disclosures.

How We Use the Information

1) Technical Information. Used to operate, maintain, secure, and improve the website, analyze usage patterns, and prevent fraudulent activity.

2) Personal/Business Information. Used for order processing, account management, customer support, service improvement, marketing (where allowed), analytics, dispute resolution, and enforcement of our terms and policies.

3) Correspondence. Access is restricted to authorized personnel and is used only for customer service or legal compliance purposes.

Sharing and Disclosure of Information

1) Technical Information. May be shared with trusted service providers (e.g., hosting, analytics) solely for operational purposes.

2) Personal/Business Information. We do not sell, rent, or share your personal information with third parties for their own marketing. We may share information only with:

  • Service providers under confidentiality agreements;
  • Payment processors to complete transactions;
  • Legal authorities, when required by law;
  • Legal representatives when necessary to protect our rights.

Aggregated, anonymized data may be used for analytics or business reporting and does not identify any individual.

3) Correspondence. Accessible only to authorized staff or to judicial authorities when legally mandated.

4) Testimonials. Customer testimonials on our website may include first names, business names, or logos, shared only with the customer's consent.

CCPA / CPRA Notice for California Consumers

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA/CPRA):

  • The right to know what personal information we collect and how we use it;
  • The right to request deletion of personal information;
  • The right to request correction of inaccurate data;
  • The right to opt out of the sale or sharing of personal information (we do not sell personal data);
  • The right to non-discrimination for exercising your privacy rights.

Your Rights Under GDPR

If you are located in the European Economic Area (EEA), you have the right to:

  • Access your stored personal data;
  • Request correction or deletion of your data;
  • Withdraw consent at any time;
  • Object to data processing based on legitimate interests;
  • Request data portability;
  • Request restriction of processing.

To exercise any of these rights, contact us at henry@finmodelslab.com.

Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, comply with legal requirements, resolve disputes, and enforce our agreements. Technical and analytics data may be retained to maintain service integrity.

Third Parties

This Privacy Policy applies only to information collected by Financial Models Lab. If you interact with third-party websites or services (e.g., payment processors, advertisers, external links), their privacy policies apply. Although third-party partners may use cookies or analytics tools, we do not share personally identifiable information with them except as described above.

Security

We implement industry-standard security measures — including encryption, firewalls, secure server infrastructure, and continuous monitoring — to protect your data from unauthorized access or misuse. While no online platform can guarantee absolute protection, we take all reasonable steps to safeguard your information.

International Data Transfers

Your data may be transferred to and processed in countries outside your jurisdiction. Where legally required, we implement appropriate safeguards, such as Standard Contractual Clauses, to ensure adequate data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this webpage with a revised “Last Updated” date. Continued use of the website after changes are posted indicates acceptance of the updated policy.

Contact Information

If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at henry@finmodelslab.com.