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Key Takeaways
- The total fixed monthly overhead, including rent, insurance, and the incoming payroll by mid-2026, establishes a substantial base cost of $13,492 per month.
- Operational sustainability is severely challenged by variable expenses, particularly marketing (120% of revenue) and vehicle costs (80% of revenue), which together drive up the total cost structure significantly.
- To cover these high fixed and variable costs, the business model requires achieving the break-even point rapidly, projected to occur within 7 months of launching operations in July 2026.
- Substantial upfront working capital, estimated at a minimum of $816,000, is mandatory to bridge the operational gap until consistent profitability is achieved early in 2026.
Running Cost 1 : Payroll and Wages
Mid-2026 Salary Load
Your primary payroll commitment by mid-2026 centers on two roles: the Owner/Lead Technician and the Senior Technician (0.5 FTE). This combined salary expense hits $8,542 per month, which is a fixed overhead you must cover before scaling service volume. That's serious monthly cash burn.
Staffing Cost Inputs
This payroll figure represents the cost to secure your core technical capacity for service delivery. It combines the salary for the Owner/Lead Technician and the part-time Senior Technician who is budgeted at 0.5 FTE, or half-time equivalent. You need to model this salary expense against your projected revenue growth to ensure adequate contribution margin coverage.
- Owner/Lead Technician salary input.
- Senior Technician (0.5 FTE) salary input.
- Target date: mid-2026.
Managing Fixed Wages
Fixed salaries are tough to adjust quickly when volume dips. To maximize this investment, focus intensely on technician utilization rates; every hour paid that isn't billable eats margin. Consider structuring the Senior Technician role as a performance-based incentive plan instead of pure salary to align cost with revenue generation, especially early on.
- Prioritize utilization over headcount targets.
- Watch for scope creep on technician roles.
- Review contractor vs. employee status yearly.
Payroll vs. Acquisition
That $8,542 monthly payroll must be covered by contribution margin well before you hit your 120% Customer Acquisition Cost (CAC) budget in 2026. If service volume doesn't support this fixed cost structure, cash runway shortens fast. Defintely map technician scheduling against peak demand windows to avoid paying for idle time.
Running Cost 2 : Office Rent
Rent is Fixed Overhead
Your base office rent is a flat $2,500 per month. This cost is unavoidable, hitting your books whether you service ten clients or zero. You must generate enough gross profit to cover this before you see any true operational income. Seriously, this is money gone on day one.
Cost Inputs
This $2,500 covers the physical space you maintain for administration or staging equipment. It’s a fixed expense, unlike vehicle fuel which scales with service volume. You need to budget this amount monthly for the entire lease term, usually 12 to 36 months, regardless of utilization rates.
- Fixed at $2,500/month.
- Independent of service volume.
- Budgeted monthly for lease term.
Managing Rent
Since this cost is fixed, optimization means reducing the commitment, not the usage. Avoid signing for too much square footage based on optimistic growth projections. A common pitfall is locking into a high rate when your primary costs are labor and travel, not office space. Be defintely skeptical of long leases.
- Renegotiate lease terms early.
- Avoid long-term commitments now.
- Benchmark against local flexible office rates.
Impact on Break-Even
The $2,500 rent must be covered solely by your contribution margin before you can claim profitability. If your technicians are traveling constantly for in-home support, you must ensure the revenue generated from those billable hours exceeds this fixed cost plus all other overheads like insurance and software.
Running Cost 3 : Customer Acquisition Costs (CAC)
Marketing Spends 120% of Revenue
Your marketing spend is set to consume 120% of revenue in 2026, which is mathematically impossible for sustained operation. While the stated annual budget is only $24,000, this ratio suggests either revenue projections are too low or marketing efficiency is critically broken. You need immediate clarity on how these two figures reconcile.
Understanding CAC Inputs
Customer Acquisition Costs (CAC) here include all marketing and advertising expenses needed to secure a new client for senior tech support. The plan budgets $24,000 annually for these efforts. However, the projection shows these costs will actually hit 120% of total revenue in 2026. This cost category is tied directly to top-line sales growth.
- Covers online/offline campaigns.
- Budgeted at $24,000/year.
- Projected at 120% of revenue.
Controlling Acquisition Spend
Spending 120% on marketing means you are losing 20 cents for every dollar earned before accounting for labor or fuel. Since vehicle fuel and maintenance are already 80% of revenue (Cost of Goods Sold, or COGS), this structure guarantees losses. Focus on lowering the cost per acquisition by improving conversion rates from existing lead funnels.
- Improve lead conversion rates.
- Test offline channel ROI first.
- Don't scale spending past 15% of revenue.
The Budget Disconnect
The math suggests the $24,000 budget is likely just a placeholder, not the actual planned spend if revenue targets hold. If revenue is low, the 120% ratio is a death sentence. If revenue is high, the $24,000 budget is too restrictive to achieve that growth, defintely.
Running Cost 4 : Vehicle Fuel and Maintenance
Travel Costs Kill Margins
In-home service models crush margins when travel isn't optimized. For this senior tech support concept, vehicle fuel and maintenance hit 80% of revenue. This high Cost of Goods Sold (COGS) means that for every dollar earned, 80 cents goes straight to keeping the support vehicles running. That leaves very little room for profit or covering fixed overhead.
Modeling In-Home Travel
This 80% COGS figure covers every mile driven to client homes for support. To model this accurately, you need the average daily trips, the average distance per trip, and the blended cost per mile (fuel + maintenance). If revenue hits $100k, expect $80k consumed by vehicle operations alone.
- Average daily trips per technician.
- Average miles driven per trip.
- Blended cost per mile (fuel/maintenance).
Controlling Vehicle Spend
Controlling this 80% burn requires aggressive route density planning. If technicians spend too much time driving between appointments, margins evaporate. The biggest mistake is ignoring the actual cost per mile, defintely.
- Maximize service density within tight zip codes.
- Shift low-complexity jobs to remote support.
- Implement strict geographic service boundaries.
The Margin Reality Check
A COGS this high fundamentally changes the business model. If you cannot reduce this 80% allocation, you must significantly increase your average revenue per visit (ARPV) or shift volume to lower-travel remote services immediately.
Running Cost 5 : Business and Vehicle Insurance
Fixed Insurance Cost
Your total monthly insurance expense is a fixed $1,200. This covers both general business liability protection and the necessary insurance for your service vehicles. Since this cost doesn't change with volume, it must be covered by your gross profit before you see any operating income.
What $1,200 Buys
This $1,200 payment is critical overhead covering two buckets: protection if a client slips or claims error (liability) and insurance for the cars used for in-home support. This fixed cost must be accounted for monthly, unlike your 80% variable COGS for fuel and maintenance. You need this coverage just to operate legally.
- Covers general business liability
- Covers service vehicle coverage
- Fixed monthly expense of $1,200
Controlling Premiums
When you shop for new quotes, focus on bundling policies to reduce the overall premium. If you increase remote support volume, you might lower the required vehicle coverage tier, saving money. Always verify that your liability limits match your projected revenue growth, but don't overpay for unused coverage.
- Shop for bundled policies annually
- Match vehicle coverage to actual use
- Avoid underinsuring client assets
Hiring and Compliance
When you onboard the Senior Technician, immediately update your liability policy. Any employee driving for work must be listed on the policy, or you risk a total coverage denial if they have an accident. This paperwork lag is defintely a major operational risk you can't afford.
Running Cost 6 : Software Licensing and Tools
Software Cost Shock
Software licensing for remote support and CRM tools is projected to consume a massive 40% of revenue in 2026. This high expense means scaling revenue won't automatically improve margins unless you aggressively manage per-user license costs now. You need efficiency fast.
Calculating License Spend
This 40% expense covers essential remote access platforms and the Customer Relationship Management (CRM) system needed to track senior client history. To estimate this accurately, you need the 2026 revenue forecast and quotes for tiered licenses based on your planned technician count. It’s a major operational cost.
- Estimate based on FTE count.
- Factor in required remote access seats.
- Include CRM storage tiers.
Controlling Software Fees
Avoid paying for unused seats or premium features you don't need, defintely in the early days. Negotiate annual contracts instead of month-to-month billing for savings, perhaps aiming for 10% to 15% reduction on list price. Don't let technicians default to the most expensive tier.
- Audit licenses every quarter.
- Use lower-tier CRM plans initially.
- Lock in multi-year pricing.
Margin Pressure Point
When software licensing hits 40% of revenue, it compounds the risk from your 120% Customer Acquisition Cost (CAC) projection for 2026. You must find ways to increase technician utilization quickly to dilute these high overheads before they crush profitability.
Running Cost 7 : Professional Services
Fixed Service Budget
Your professional services overhead is locked in at $500 monthly for essential support. This predictable cost covers critical accounting, legal setup, and compliance checks needed for the tech support business. Keep this firm number in your fixed overhead calculation; it’s defintely stable regardless of service volume.
Budgeting Professional Expertise
This $500 allocation is your baseline for external expertise needed monthly. It bundles accounting review, basic legal retainer, and compliance monitoring for the service operation. Since this is fixed, it sits directly above your gross profit line in the operating expense section. You need quotes or retainers confirming this $6,000 annual spend.
- Covers essential legal structure maintenance
- Includes monthly bookkeeping review
- Essential for compliance oversight
Controlling Consulting Spend
Since this is fixed, reducing it requires changing the scope, not managing volume. Avoid paying hourly rates for simple questions; bundle inquiries into one monthly call with your advisor. If you hire a full-time technician, you might absorb some basic accounting tasks internally, potentially saving $100–$150 monthly, but watch compliance risk closely.
- Bundle administrative questions together
- Review if legal needs are truly monthly
- Avoid paying for non-essential updates
Overhead Stability
Don't confuse this fixed cost with variable COGS, like the 80% fuel expense tied to in-home visits. This $500 is non-negotiable overhead. If you scale rapidly, this cost remains stable, which improves your margin profile significantly as revenue grows past your break-even point.
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Frequently Asked Questions
Total fixed costs are approximately $13,492 per month (payroll plus $4,950 fixed overhead) Variable costs add 270% of revenue, driven by marketing and vehicle expenses
