B2C Business
BCG Matrix
B2C Business Boston Consulting Group Matrix
You're juggling too many SKUs and need a fast way to rank winners and laggards; this BCG matrix template gives you a clean, data-backed view to act now. It's built for a B2C product portfolio matrix template that maps Stars, Cash Cows, Question Marks, and Dogs with clear next steps.
What is included in the product
Written Boston Consulting Group Matrix in Word
The BCG matrix Word template delivers a detailed, professionally written breakdown of your product portfolio across Stars, Cash Cows, Dogs, and Question Marks with clear strategic insights and recommendations for each.
Customizable Excel Spreadsheet
The BCG matrix Excel template provides an editable, high-level matrix with customizable fields for market growth and relative share to visualize, adjust, and compare business unit performance in real time.
Instant Download & Easy Setup
Buy, download, open-done. The BCG matrix Excel template and BCG matrix Word template are plug-and-play, so you can run a portfolio review today without new software or long onboarding.
100% Customizable for Your Business Idea
Edit growth rates, relative market share, labels, and visuals to match your categories, channels, and price tiers; the product portfolio matrix template flexes to your assortment and reporting style.
Pre-Built BCG Matrix Structure
The Boston Consulting Group matrix is pre-structured with quadrant rules baked in, so entries fall into the right segment automatically; you save hours and avoid formula errors.
Easy-to-Use with No Prior Experience Required
You don't need a strategy team; guided fields and examples walk you through inputs and decisions, so first-time users get credible results in one session.
Helps Identify Profit-Generating Products
See which SKUs fund the business and which drain cash; the matrix highlights where to invest, hold, or exit based on growth and share-fast and defensible.
Clear Visualization of Market Positioning
Crisp quadrant charts show position by bubble size, growth, and share; this clarity speeds cross-team alignment and sharper trade-off calls.
Professional-Quality Presentation Format
Use the polished layouts in board docs and investor updates without redesign; it looks executive-ready out of the box and keeps debates on facts, not format.
Optimized for Decision-Making & Growth Strategy
Turn analysis into moves: fund Cash Cows, scale Stars, test or kill Question Marks, and retire Dogs; the guide links each quadrant to budget and roadmap actions.
One-Time Purchase, Lifetime Access
Pay once, keep it forever; reuse the BCG matrix template each quarter as your assortment changes-no renewals, no surprises.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
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Frequently Asked Questions
Yes, you can download the high-quality PDF version from your account anytime.