Email Marketing Agency
Business Model Canvas

The Business Model Canvas is available immediately after purchase; open the Word and Excel files without installation or setup so you can start planning straight away. No waiting-download and edit now. Start planning right away.

Immediate Word and Excel access

No software installation required

Start editing within minutes

Download after checkout instantly

Every section is editable in Word and Excel so you can adapt value propositions, pricing tiers, and channels to your specific agency model. Change labels, copy, and numbers to match client segments and service packages. Edit everything, fast.

Modify tiers, services, and pricing

Change wording and flow easily

Adjust channels and customer segments

Update costs and revenue items

The canvas is organized into the nine classic BMC blocks with clear headers and prompts to guide your inputs. Sections are separated for quick scans and collaborative edits, making both strategy sessions and investor reviews efficient. One glance, full model.

Nine blocks clearly separated

Prompts for agency-specific inputs

Logical flow from customers to costs

Easy to navigate and fill

The template highlights core revenue streams-tiered monthly subscriptions, add-on services, and onboarding/strategy fees-and maps major cost buckets like salaries, software, marketing, G&A, and contractor fees to support simple modeling and decision-making. Use it to compare margins and pricing quickly.

Tiered subscriptions and add-ons

Onboarding and setup fee model

Salaries and contractor cost buckets

Software and marketing expense lines

The canvas helps you map target segments: US small and medium e-commerce, SaaS, and professional services that lack in-house email expertise or results. It prompts for jobs-to-be-done, channel fit, and highest-value customer profiles to focus sales and marketing. Prioritize highest LTV customers.

US e-commerce and SaaS focus

Professional services as a segment

Clients lacking in-house teams

Segments by LTV and list size

The template lists likely partners-email service providers, e-commerce platforms, CRM vendors, complementary agencies, and freelancers-and required resources like strategists, copywriters, analytics tools, and a CRM to manage clients and campaigns. Map dependencies and SLAs clearly.

ESPs and automation platform links

E-commerce platforms and CRMs

Referral agencies and freelancers

In-house strategists and analysts

The Excel version condenses the full model into a single-page snapshot for quick reviews, investor pitches, and team alignment-showing segments, value props, revenue streams, and cost lines at a glance. Perfect for board decks and sales one-sheets. Quick snapshot, big picture.

Single-page editable overview

Investor-ready snapshot layout

Compare scenarios side-by-side

Shareable for team reviews

This template stops you from rebuilding the wheel-pre-written content, prompts, and a clear structure let you jump to testing offers and pricing instead of formatting. It will shave hours or days off planning work. Save time, get traction faster.

Pre-filled canvas content included

Reduces planning hours dramatically

Fast route to pricing tests

Start validation not formatting

The Word document provides a professional narrative, case-style examples, and clean formatting suitable for investor meetings, client proposals, or internal strategy briefings. It pairs with the Excel overview for slides and handouts-ready to present with minimal edits. Polished and practical.

Clean, professional document design

Narrative for investor and client use

Slides-ready content and headings

Swap logos and brand colors easily