ERP Software Value
Proposition Canvas

You're handed a ready-to-use framework that requires minimal setup; the layout guides you through messaging, sections, and examples so you can craft a clear ERP value proposition fast. One-liner: Ready-to-use, clear layout.

Structured headers and guidance

Minimal setup required

Editable sections for quick edits

Clear navigation and flow

You're asked to sell to real needs; the template uses Jobs-to-be-Done (JTBD) to map customer jobs, pains, and gains so messaging matches what buyers actually care about. One-liner: JTBD-backed, customer-first messaging.

Maps jobs, pains, and gains

Aligns features with customer needs

Supports persona-based messaging

Improves empathy in wording

You're given industry-focused, pre-written statements for e-commerce, light manufacturing, and wholesale that you can fully edit; this saves time while keeping sector relevance and correct tone. One-liner: Pre-filled, fully editable content.

Industry-focused starting points

Quickly editable statements

Tailors to SMB verticals

Keeps consistent tone

You're coordinating product, finance, and sales; the format supports shared editing, comments, and role-specific sections so teams align messaging without email chaos. One-liner: Team-friendly for fast reviews.

Cloud-ready collaboration support

Commenting and version notes

Role-specific sections for teams

Centralizes input and edits

You're distinguishing your offering; the worksheet lets you compare competitors, spot gaps, and define clear differentiators aimed at SMB buyers so you can claim unique space. One-liner: Compare, gap-find, position clearly.

Side-by-side competitor matrix

Highlight unique SMB advantages

Identify white-space opportunities

Refine unique selling points

You're pitching investors or execs; the template provides clean, color-coded visuals and slide-ready sections so you can present the ERP value proposition without reformatting. One-liner: Presentation-ready visuals included.

Clean color-coded layout

Slide-friendly export-ready views

Charts and summary blocks

Investor-ready messaging snippets

You're targeting specific SMBs; the mapping tool ties messages to segments and suggests prioritized features per segment so outreach hits the right pain points. One-liner: Messages mapped to buyer segments.

Segment-specific value hooks

Prioritizes feature lists per segment

Aligns pricing and modules

Supports persona-focused outreach

You're testing resonance; the validation tool scores clarity, urgency, and uniqueness, guiding customer interviews and flagging weak propositions before launch. One-liner: Score messages before market launch.

Clarity, urgency, uniqueness scoring

Guides customer interviews

Ranks high-impact messages

Red-flags weak propositions

You're avoiding expensive consultants; this template replaces outside help by giving a structured, expert-level process you can run in-house to cut time and expense. One-liner: Cuts consultant hours and cost.

Reduces workshop needs

Speeds go-to-market messaging

Lower consulting expenses

Enables in-house strategic work