Makeup Line
Marketing Plan
Makeup Line Marketing Plan Gantt Chart
You're launching a direct-to-consumer makeup line and need a clear, repeatable marketing roadmap you can act on today. This Excel Gantt-chart template packages a campaign plan tailored for cosmetic product launches, social drops, and bundle promotions so you hit launch dates and promos cleanly. Plan campaigns in hours, not weeks.
What is included in the product
The Excel package includes an editable Gantt chart, 30+ pre-built marketing actions, owner and duration fields, built-in progress formulas, and printable export layouts.
Professionally Pre-Written & Fully Customizable Plan
This template includes a pre-written marketing plan you can edit end-to-end - messaging, channels, KPIs, and launch checklists. It saves hours of setup and gives you a copy-paste foundation that matches makeup product rhythms and seasonality. Change anything to match your voice.
Gantt Chart Format for Visual Planning
The core sheet is a visual Gantt chart that maps tasks across weeks and months so you see sequencing and overlaps at a glance. It makes dependencies and critical paths obvious, so marketing, ops, and product stay synced. One view, zero confusion.
30+ Pre-Built Marketing Actions
Template contains 30+ ready marketing actions: influencer outreaches, creative briefs, ad sets, email flows, and pop-up ops tailored to makeup lines. Each action includes a suggested owner, duration, and expected output so you don't miss steps. Start executing from day one.
Editable Timelines and Task Durations
All start dates and durations are editable without breaking formulas, so you can compress or extend sprints around manufacturing delays or promo windows. The plan preserves dependencies as you move tasks, keeping the critical path intact. Shift dates in seconds.
Built-In Progress Tracking
The template tracks percent complete, flags overdue items, and aggregates weekly progress so you always know campaign health. Progress bars and status columns update automatically from task inputs. It will defintely surface slippage early.
Simplifies Team Coordination
Assign tasks, set owners, and show cross-team dependencies so marketing, ops, and customer service coordinate without back-and-forth emails. The shared Excel or exported PDF becomes the single source for who does what and when. Reduce overlap and missed handoffs.
Zero Excel Expertise Required
The workbook uses color-coded cells, protected formulas, and simple dropdowns so anyone can edit safely without Excel skills. Instructions live on-sheet and common errors are guarded by validation. Beginners can run it immediately.
Printable and Shareable
Export campaign views to PDF or print clean Gantt pages for team meetings and client reviews. Sheets are sized for A4/Letter and the template exports well to cloud storage for sharing. Present plans with professional polish.
Weekly Highlight & Completion Guide
Weekly highlight view surfaces the current week's priorities, completed items, and at-risk tasks to keep standups tight and decisions fast. The completion guide lists what "done" looks like for each task to avoid rework. Run sharper weekly reviews.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Sheets. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
Related Blogs
- How Much Does It Cost To Start A Makeup Line?
- How to Launch a Profitable Makeup Line: 7 Key Financial Steps
- How to Write a Business Plan for a Makeup Line: 7 Key Steps
- 7 Essential KPIs to Scale Your Makeup Line
- Running Costs: How to Operate a Makeup Line Sustainably
- How Much Do Makeup Line Owners Typically Make?
- 7 Strategies to Increase Makeup Line Profitability and Reduce CAC
Frequently Asked Questions
Yes, its built for both beginners and pros with clear action items and timelines.