Online Coaching Platform
Marketing Mix

Online Coaching Platform Marketing Mix
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Description

Online Coaching Platform 4P's Marketing Mix

Our 4P's Marketing Mix templates are tailored for online coaching marketplaces that connect clients with vetted coaches, showing clear Product, Price, Place, and Promotion strategies to launch and grow virtual coaching services.

What is included in the product

Word Icon Written 4P's Marketing Mix in Word

You are REQUIRED to Write one sentense wrapped in

highlighting what is included in the 4P's Marketing Mix Analysis Template in WORD format. Emphasize that it is a detailed, comprehensive, and professionally written document covering Product, Price, Place, and Promotion with deep strategic insights, examples, and company-specific context.
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Excel Icon Customizable Excel Spreadsheet

You are REQUIRED to Write one sentense wrapped in

describing the Excel version of the 4P's Marketing Mix Analysis. Focus on how it offers a high-level, at-a-glance summary of the full analysis in a clean, editable, and easy-to-navigate spreadsheet format-ideal for quick reviews, presentations, or internal planning.

Comprehensive Marketing Mix Framework

Comprehensive Marketing Mix Framework

The 4P's Marketing Mix template provides a complete breakdown of Product, Price, Place, and Promotion for online coaching platforms, helping you design strategies that match customer needs and business goals.

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Product features and service bundles
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Price tiers and commission modeling
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Place: app, web, corporate channels
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Promotion: ads, partnerships, referrals

100% Customizable & Editable in Excel

100% Customizable & Editable in Excel

The Excel-based Marketing Mix template is fully editable so you can change commission rates, subscription tiers, promoted listing fees, and messaging without design or technical skills.

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Editable commission and fee formulas
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Modify subscription tier inputs easily
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Adjust promoted listing price fields
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Customizable messaging and positioning cells

Business-Idea Specific & Pre-Written Template

Business-Idea Specific & Pre-Written Template

This pre-written template is crafted for online coaching marketplaces, with copy and examples tailored to coaching services, booking flows, monetization options, and coach enablement tools.

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Pre-filled coaching use-case examples
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Coach and client persona sketches
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Sample positioning and messaging lines
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Ready-to-present market-entry options

Instant Download & Immediate Access

Instant Download & Immediate Access

Get the Word and Excel files immediately after purchase-download, open, and start editing the Marketing Mix documents right away with no subscription or extra software required.

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Download and open immediately
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No subscription required for files
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Open in Excel and Word
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Start editing within minutes

Professional, Visually Engaging Layout

Customer & Market Segmentation

The template features clean tables, charts, and a presentation-ready layout that communicates marketing strategy clearly to stakeholders and investors.

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Clean tables and clear charts
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Investor-ready slide and sheet views
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Consistent fonts and color palette
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Printable one-page executive summary

Product Strategy Framework

Product Strategy Framework

The Product section helps define session types, packages, coach tiers, vetting standards, and platform features to position services against customer needs and competitors.

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Define session types and lengths
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Outline coach onboarding and tools
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Map feature roadmap and milestones
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Position services by customer segment

Pricing Strategy & Profitability Model

Pricing Strategy & Profitability Model

This section models commission plus fixed-fee mixes, coach and client subscriptions, promoted-listing fees, and scenario analysis to test margins and breakeven outcomes.

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Model commission and fixed fee mixes
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Simulate coach and client subscriptions
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Run margin and breakeven scenarios
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Adjust promoted listing pricing inputs

Time-Saving & Easy-To-Use Format

Time-Saving & Easy-To-Use Format

The pre-filled structure, prompts, and guarded formulas let you complete a full marketing mix quickly-ideal for founders, consultants, or small teams with limited time.

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Pre-filled prompts speed work
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Built-in checklists for completeness
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Simple input cells, guarded formulas
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No advanced Excel skills required

Investor & Stakeholder-Ready Presentation

Investor & Stakeholder-Ready Presentation

The template includes a crisp executive summary, unit-economics view, and slide-ready visuals to present marketing strategy to investors and internal stakeholders.

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One-page executive marketing summary
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Clear unit economics and KPIs
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Slide-ready graphics and tables
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Stakeholder-friendly appendix and notes

How to Use the Template

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Download

After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.

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Customize

Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.

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Save & Organize

Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.

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Share or Present

Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.

Frequently Asked Questions

The first Excel sheet analyzes the 4Ps strategy for the Online Coaching Platform, emphasizing its positioning, product offerings, pricing strategy, and promotional tactics tailored for digital marketing.