Pet Subscription Box
Marketing Mix

The 4P's Marketing Mix template gives a complete, structured breakdown of Product, Price, Place, and Promotion for a pet subscription business, helping you align offering features, tiered pricing, distribution channels, and promotional tactics to customer personas and subscription KPIs.

Product, Price, Place, Promotion sections

Aligns tactics to customer personas

Links channels to subscription KPIs

Helps prioritize marketing investments

The Excel workbook is fully editable so you can change product lists, pricing tiers, margin assumptions, channel mixes, and promotional schedules without formulas locked; it's built for fast scenario tests and board-ready summaries.

Fully editable spreadsheet fields

Change pricing and margin assumptions

Scenario-test subscriber and churn rates

Export charts for presentations

This template is pre-written for a pet subscription box model, with copy and examples tailored to personalized boxes, subscription tiers, add-on sales, and supplier partnerships-cutting your research time and giving you plug-and-play strategy language.

Tailored to subscription box model

Pre-written product and promo copy

Examples for tiered subscription offers

Ready for quick customization

After purchase you get immediate access and can download both Word and Excel files to start editing right away-no waiting, no setup calls, ideal for rapid go-to-market or investor prep.

Download instantly after purchase

Open files without extra software

Start editing in minutes

No subscription required

The document uses a clean, professional layout with clear headings, tables, and charts so you can present marketing strategy to partners, investors, or internal teams with visual clarity and minimal reformatting.

Clean headings and table layouts

Presentation-ready charts included

Consistent branding structure guidance

Easy-to-scan section summaries

The product section helps you define box contents, personalization rules (size, chew style, allergies), thematic calendar, and supplier selection criteria so each monthly box feels curated, safe, and differentiated from mass-market competitors.

Define core box features

Set personalization rules and filters

Create monthly theme calendar

Supplier selection and vetting checklist

The pricing module supports tiered subscription scenarios, add‑on pricing, and profitability math-helping you model COGS per box, fulfillment costs, and customer lifetime value to set sustainable prices and margins.

Tiered subscription pricing templates

COGS and fulfillment inputs

Add-on and one-time price models

LTV and margin outputs

The template is structured for speed: pre-filled examples, clear prompts, and linked Excel calculations let you complete a full 4P's strategy quickly even if marketing experience is limited.

Pre-filled examples and prompts

Linked Word and Excel sections

Minimal setup, quick completion

Works for solo founders or teams

The package formats strategy into investor-friendly slides and summary pages so you can communicate market positioning, unit economics, growth channels, and ask amounts with clarity and confidence.

Executive summary and key metrics

Unit economics snapshot included

Slide-ready summary tables

Clear ask and growth plan