Sports Memorabilia Store
Marketing Plan

This template includes a pre-written marketing plan tailored for sports memorabilia stores that you can edit end-to-end. It saves time with copy, suggested channels, and campaign sequencing, and you can adapt tone, timing, and budget to your store. Ideal for owners, managers, and small marketing teams.

Editable copy for each campaign

Adjustable channel mix suggestions

Budget placeholders included

Works for small teams

The plan uses an Excel Gantt chart layout so you can see campaign timelines and task sequencing at a glance. Bars show start dates, durations, and dependencies, helping you avoid overlap and bottlenecks. Visual planning makes event lead times and launch windows obvious.

Clear timeline bar view

Shows task dependencies visually

Month and week zoom levels

Drag-adjustable start dates

The template ships with 30+ pre-built marketing actions aimed at sports collectors: social posts, email sequences, event promos, partnerships, and PR. Each action includes a short objective, suggested owner, and rough duration so you won't miss steps. You can remove or add actions to match your calendar.

Email drip sequences ready

Event promotion checklist ready

Social post templates included

PR and partner outreach tasks

All start dates and task durations are editable without breaking the Gantt logic; changes cascade correctly so timelines stay accurate. Shift a launch date and dependent tasks auto-update, keeping your schedule aligned. Useful when inventory or authentication delays occur.

Change start dates freely

Durations update dependencies automatically

Works with phased campaigns

Handles authentication delays smoothly

Built-in progress tracking shows percent complete per task and highlights overdue items so nothing slips between shifts. Progress rolls up by campaign and week, giving a quick status view for managers. Conditional formatting flags at-risk tasks in red.

Percent-complete per task

Overdue tasks auto-highlighted

Campaign-level progress totals

Color flags for at-risk items

The sheet makes task ownership explicit with an owner column, due dates, and dependency notes so teams coordinate without extra meetings. Use it to assign pre-event checklists, vendor follow-ups, and social posting duties. It reduces overlaps and confusion during busy launches.

Assign owners per task

Clear dependency notes

Reduces duplicate work

Supports vendor coordination

The template is beginner-friendly with color-coded cells, protected formula areas, and inline instructions so anyone can edit without breaking formulas. No advanced Excel skills needed; common actions use dropdowns and one-click date shifts. It's defintely plug-and-play for busy store teams.

Color-coded editable cells

Protected formula sections

Dropdowns for common fields

One-click date shifting

The template exports to PDF and copies to Google Sheets for easy sharing with staff or clients, and printable views are optimized for one-page campaign briefs. Use the PDF for board decks, and the sheet for live team updates. Print-friendly layouts save ink and time.

PDF-ready campaign summary

Google Sheets compatible copy

Print-optimized one-page views

Shareable status snapshot

A weekly highlight area surfaces current-week priorities and a short completion guide so your team knows what's critical right now. It lists high-impact tasks, upcoming events, and items to close this week for quick standups. Keeps attention on conversions and inventory-ready items.

Current-week priorities list

Quick completion checklist

Ideal for weekly standups

Focuses on high-impact tasks