Subscription Box
BCG Matrix
Subscription Box Boston Consulting Group Matrix
The Boston Consulting Group (BCG) Matrix template is a ready-to-use strategic tool that helps you classify products or business units by market growth and relative share. It's professionally designed, data-friendly, and built to turn portfolio complexity into clear investment choices and action plans.
What is included in the product
This Word document delivers a detailed, professionally written breakdown of your product portfolio across the BCG Matrix quadrants-Stars, Cash Cows, Dogs, and Question Marks-plus strategic insights and recommendations for each segment.
This Excel file provides an editable matrix with customizable fields for market growth and relative share, enabling visual plotting, quick adjustments, and side-by-side comparison of business unit performance.
Instant Download & Easy Setup
Download the BCG Matrix template instantly after purchase and start mapping your portfolio the same day. No setup delays, no special software required-open the files and plug in your numbers to get immediate strategic clarity.
100% Customizable for Your Business Idea
The BCG Matrix template is fully editable so you can tailor quadrants, labels, and metrics to any industry or company size. Change growth thresholds, share calculations, colors, and annotations to match your reporting and decision rules.
Pre-Built BCG Matrix Structure
This template includes a professionally formatted matrix with quadrant logic, sample calculations, and placeholder entries. The structure saves hours of setup and reduces categorization errors so you can focus on interpretation and decisions.
Easy-to-Use with No Prior Experience Required
The template is beginner-friendly with clear labels and simple formulas so no advanced Excel skills are needed. Guidance notes explain each input and recommended interpretation steps for non-strategy experts.
Helps Identify Profit-Generating Products
Use the matrix to spotlight Stars and Cash Cows and to flag Dogs and Question Marks for review. This clarifies where revenue is being generated and where resource shifts can improve profitability.
Clear Visualization of Market Positioning
The template uses clean quadrant graphics to show each product's market position, making comparisons visual and fast for teams and stakeholders. Visuals improve alignment and speed up strategic conversations.
Professional-Quality Presentation Format
The matrix is formatted for executive decks and investor meetings, with high-quality fonts, spacing, and export-ready charts. You get polished slides without hiring a designer.
Optimized for Decision-Making & Growth Strategy
The template provides action prompts tied to each quadrant-invest, defend, harvest, or divest-so you get from analysis to decisions faster. It's built to support quarterly reviews and long-term portfolio planning.
One-Time Purchase, Lifetime Access
Buy once and keep lifetime access to the BCG Matrix template with no recurring fees. You'll receive any future minor updates at no extra cost, ensuring long-term value from a single payment.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
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Frequently Asked Questions
It visually highlights high-growth, high-share quadrants for investment and low-growth areas for potential phase-out.