Video Game Development
Company Marketing Plan

The template delivers pre-written, game-focused marketing content and editable campaign sections for emails, influencer outreach, launch PR, and paid ads. It saves time and keeps messaging consistent across channels. It defintely speeds internal approvals and proposals.

Editable copy and sections

Tailor channels and messages

Genre-specific examples included

Client-ready proposal formatting

The Gantt layout visualizes tasks against calendar dates so sequencing and overlaps are crystal clear. Color-coded phases and milestone markers make launch windows and live-op schedules easy to scan. Use the chart to plan pre-launch, live events, and seasonal drops.

Calendar-aligned task bars

Color-coded campaign phases

Milestones and launch windows

Detects schedule overlaps early

The template includes 30+ pre-built actions covering influencer outreach, live-stream events, email flows, ad creatives, PR pitches, and retention tactics. Each task has suggested owners, durations, and dependencies so you don't miss steps. Actions align to both launches and ongoing live-service operations.

Influencer outreach tasks

Live-event and stream actions

Email and retention flows

Paid-ad setup checklist

All timelines and task durations are editable in Excel so you can shift start dates and scale effort. Built-in formulas keep dependencies consistent when you change dates, so the plan's logic holds. That flexibility fits fast-moving launches and patch schedules.

Adjust start dates easily

Scale task durations fast

Dependencies update automatically

Fits patch cycles and seasons

The template tracks task completion percentages and shows progress by phase so you can see execution at a glance. Conditional formatting highlights overdue or blocked tasks for quick triage. Use weekly reviews to keep launches on track.

Percent-complete columns

Overdue task highlighting

Phase-level progress bars

Quick triage view

Tasks include owner fields and clear dependencies so marketing, dev, and ops know responsibilities. The plan reduces overlap and miscommunication during build and launch phases. Use it to sync weekly standups and cross-team handoffs.

Owner and role fields

Clear task dependencies

Reduces duplicate work

Syncs marketing and dev

The sheet uses color-coded inputs and locked formula cells so you don't need Excel skills. Instructions and inline notes explain where to edit dates, owners, and copy without touching formulas. It's beginner-friendly for PMs, marketers, and producers.

Color-coded editable cells

Locked formulas protect logic

Step-by-step inline notes

No formula editing needed

The template prints cleanly and exports to PDF for stakeholder decks and reports. It can be saved to Google Sheets for online collaboration and shared with team leads. Use printable views for sprint reviews and investor updates.

PDF-ready print layouts

Google Sheets compatible

Shareable via cloud links

Ready for meeting decks

A weekly highlight view surfaces the current week's priorities and completion guide so teams see what's due now. The sheet summarizes top blockers and completed milestones for quick standups. Use it to keep live-service sprints focused and deadlines clear.

Current-week priorities

Weekly completion checklist

Highlights blockers and wins

Use in standups