Winery Marketing
Plan

Winery Marketing Plan
Fully Editable
Instant Download
Professional Design
Pre-Built
No Expertise Is Needed
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Description

Winery Marketing Plan Gantt Chart

You're running a boutique winery planning seasonal launches, tasting events, and a wine club and need a single plan that saves time. This Excel Gantt template maps vine-to-glass marketing across tasting room, DTC e-commerce, wine club, and B2B outreach. Result: faster execution, fewer missed dates, and clearer team alignment.

What is included in the product

Word Icon Written Marketing Plan Template in Excel Gantt Chart

The Excel package includes an editable Gantt chart, 30+ pre-built marketing actions, progress tracking, and built-in formulas for dates and dependencies.

Professionally Pre-Written & Fully Customizable Plan

Professionally Pre-Written and Fully Customizable Plan

This is a pre-written, fully editable marketing plan in Excel with sections for campaign briefs, channels, KPIs, and budgets. It saves hours of setup and lets you tailor every line to your vineyard and audience. Use it for launches, harvest festivals, and wine club cycles.

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Editable campaign briefs and summaries
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Adjustable KPIs and budget lines
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Swap copy, imagery, and timing
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Fits wineries of any size

Gantt Chart Format for Visual Planning

Gantt Chart Format for Visual Planning

The template uses an Excel Gantt chart to show start/end dates, overlaps, and dependencies so timelines are visible at a glance. Sequence bottling, promotions, and events without guesswork. One view shows the whole year.

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Visual timeline of every task
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Shows dependencies and critical paths
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Highlight bottling and event windows
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Yearly view with month zoom

30+ Pre-Built Marketing Actions

30+ Pre-Built Marketing Actions

Includes 30+ ready-to-use marketing actions covering email, social, events, PR, tasting-room promos, and B2B outreach. Tasks are written for quick adoption so teams don't miss steps during launches. You can enable or remove actions to match your calendar.

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Email campaigns for wine releases
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Social posts and content ideas
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Tasting-room promotion tasks included
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Wholesale outreach and partner steps

Editable Timelines and Task Durations

Editable Timelines and Task Durations

All start dates and durations are editable without breaking the plan's logic because built-in formulas update linked tasks. Shift a harvest date or move a dinner and downstream tasks adjust automatically. Good for seasonal variability and last-minute changes.

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Change start dates freely
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Adjust durations per task
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Dependent tasks auto-update
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Accommodates harvest and event shifts

Built-In Progress Tracking

Built-In Progress Tracking

The template shows task completion percentages and color-coded progress so you see execution at a glance. Overdue and pending items are flagged to focus weekly work. Use the progress view for quick reporting to owners and partners.

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Percent complete per task
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Color-coded status bars
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Overdue items are clearly flagged
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Progress view for quick reports

Simplifies Team Coordination

Simplifies Team Coordination

Assign tasks, clarify dependencies, and reduce overlap so your tasting room, marketing, and winemaking teams act in sync. The plan makes roles and deadlines explicit and cuts back-and-forth on priorities. One page keeps everyone aligned before events.

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Assignable tasks and owners
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Clear dependency lines
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Reduces duplicated work
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Aligns tasting and marketing teams

Zero Excel Expertise Required

Zero Excel Expertise Required

The sheet is beginner-friendly with color-coded editable cells and built-in logic so no Excel skills are needed. Dropdowns and clear instructions guide edits and prevent accidental formula breaks. You'll be able to update timelines on day one.

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Color-coded editable cells
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Built-in logic and protections
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Simple dropdowns and notes
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No Excel formulas to edit

Printable and Shareable

Printable and Shareable

This template exports cleanly to PDF and is easy to share with Google Sheets or as an Excel file for collaborators and clients. Print one-page plans for meetings or handouts for winery events. Client-ready layout saves prep time.

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Export to PDF or Excel
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Google Sheets-friendly format
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Print-ready one-page views
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Share with partners and vendors

Weekly Highlight & Completion Guide

Weekly Highlight & Completion Guide

The weekly highlight view shows current-week tasks, completion rates, and next actions so teams know priorities each Monday. It visually calls out what's due and what's done. Use it for staff meetings and owner updates.

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Current week task highlights
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Completion checklist per week
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Next-action focus for meetings
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Use for staff and owner updates

How to Use the Template

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Download

After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Sheets. No special setup or technical expertise required-just get started right away.

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Customize

Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.

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Save & Organize

Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.

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Share or Present

Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.

Frequently Asked Questions

Yes, it includes strategies for organic growth like local SEO and paid efforts such as Google Ads.