| Moso bamboo handle |
Variable |
Subtract $0.20 per adult brush, $0.18 per kids brush, and $0.22 per charcoal brush from unit contribution. |
Ignoring scrap when setting unit margin. |
| Bristles |
Variable |
Use $0.15 for standard bristles and $0.25 for charcoal-infused bristles by product line. |
Averaging premium and standard lines. |
| Recycled paper box |
Variable |
Apply $0.10 per standard box and $0.15 per premium package as unit-level packaging. |
Treating packaging as overhead. |
| Direct manufacturing labor |
Variable |
Model $0.08 to $0.09 per brush in variable unit expense before calculating contribution margin. |
Hiding overtime inside payroll. |
| Inbound freight |
Variable |
Include $0.05 to $0.06 per brush as landed unit expense. |
Excluding landed expense from unit economics. |
| Warehouse and office rent |
Fixed |
Add $4,000 per month to fixed overhead across the relevant planning range. |
Signing too much space early. |
| Salaried payroll |
Semi-fixed |
Use $16,250 per month in the first year, then step it up when planned headcount increases. |
Hiring ahead of demand. |
| Utilities |
Semi-variable |
Separate the $600 monthly base from manufacturing utilities of 0.8% to 1.0% of revenue. |
Double-counting the fixed and usage-linked portions. |