| Facility Rent (Cleanroom & Office) |
Fixed |
Use $10,000 per month in fixed overhead from Month 1 through Month 60. |
Spreading rent across jobs and hiding the true monthly hurdle. |
| Secure IT Infrastructure & Cybersecurity |
Fixed |
Use $3,000 per month as baseline overhead needed to operate securely. |
Treating secure systems as optional until case volume rises. |
| Equipment Maintenance & Calibration |
Fixed |
Use $1,800 per month because the lab needs upkeep whether jobs close or not. |
Leaving maintenance out, then overstating contribution margin. |
| Specialized Recovery Consumables |
Variable |
Apply 5.0% of revenue in the first year, declining to 3.0% by Year 5. |
Modeling consumables as fixed supplies instead of job-linked usage. |
| Referral Partner Commissions |
Variable |
Apply 8.0% of revenue in the first year, declining to 6.0% by Year 5. |
Counting referred sales at full margin before commission expense. |
| Secure Device Shipping & Handling |
Variable |
Apply 4.0% of revenue in the first year, declining to 3.0% by Year 5. |
Forgetting inbound and outbound device handling on each paid job. |
| Data Recovery Technician Payroll |
Semi-fixed |
Model salary capacity in steps: 2.0 FTE in Year 1 rising to 6.0 FTE in Year 5 at $75,000 per FTE. |
Treating technician labor as fully variable by job. |
| Annual Marketing Budget |
Semi-variable |
Plan spend as a managed budget rising from $50,000 in Year 1 to $150,000 in Year 5, then test leads against CAC. |
Using CAC alone and ignoring the budget ceiling. |