| Commercial Lease |
Fixed |
Include the full $12,000/month from Month 1 through Month 60 before counting any contribution margin. |
Ignoring rent during ramp-up while occupancy is only 50.0% in the first year. |
| Core Salaried Staff |
Fixed |
Include $29,583/month in first-year payroll for the facility manager, head coach, esports coaches, administrative assistant, and IT support. |
Treating salaried staff as if payroll falls when memberships or room slots dip. |
| Utilities |
Semi-variable |
Start with the $3,500/month baseline, then stress-test higher power and cooling needs as occupancy rises. |
Assuming PCs, lighting, and cooling stay flat as booked days and usage increase. |
| High-Speed Internet |
Semi-fixed |
Use the $800/month baseline, but model step-ups when filled stations require more bandwidth or redundancy. |
Forgetting upgrades when more premium members and team slots use the network at once. |
| Game Licensing Fees |
Variable |
Deduct 3.0% of first-year revenue before calculating contribution margin. |
Leaving licenses out of contribution margin and overstating break-even coverage. |
| External Coaching Fees |
Variable |
Deduct 2.0% of first-year revenue separately from fixed coaching payroll. |
Mixing contractor coaching with salaried coaches and losing the true variable load. |
| Marketing & Promotions |
Variable |
Deduct 8.0% of first-year revenue while the facility builds member volume and event traffic. |
Cutting acquisition spend too early and then missing occupancy targets. |
| Cleaning Services and Facility Maintenance |
Semi-variable |
Include the $2,700/month baseline, then add room for more wear as hours and occupancy rise. |
Underbudgeting spills, peripherals, restrooms, and longer operating days. |