| Warehouse lease |
Fixed |
Include the $6,500 monthly lease in fixed overhead from Month 1 through Month 60. |
Spreading rent across units and hiding the true monthly break-even hurdle. |
| US Food and Drug Administration compliance monitoring |
Fixed |
Include the $2,500 monthly monitoring spend in fixed overhead before contribution margin. |
Treating compliance as optional until sales scale, even though it starts in Month 1. |
| Device manufacturing procurement |
Variable |
Apply procurement as a revenue-linked charge: 12.0% in the first year, falling to 10.0% by the fifth year. |
Treating the $150,000 initial inventory stocking as an immediate profit and loss expense instead of working capital tied to unit sales. |
| Packaging and sterile materials |
Variable |
Deduct packaging from revenue at 3.0% in the first year, declining to 2.0% by the fifth year. |
Putting packaging in fixed overhead and overstating margin at low order volume. |
| 3PL fulfillment and shipping |
Variable |
Model fulfillment and shipping at 4.0% of revenue in the first year, then 3.2% by the fifth year. |
Using one flat warehouse estimate instead of tying fulfillment spend to shipped orders. |
| Payment processing fees |
Variable |
Deduct card fees as a sales-linked charge: 3.0% through the third year, then 2.8% by the fifth year. |
Leaving processing fees below contribution margin and overstating break-even profit. |
| Planned marketing budget |
Semi-fixed |
Treat the committed annual budget as planned capacity: $150,000 in the first year, rising to $400,000 by the fifth year. |
Calling all marketing variable when the spend is budgeted before each sale happens. |
| Sales account manager staffing |
Semi-fixed |
Add salary in headcount steps as coverage expands from 1.0 full-time equivalent in the first year to 5.0 by the fifth year. |
Modeling sales labor as a smooth percentage of revenue instead of a step-up hiring plan. |