Only sign the lease and buy mats if the model still works at 140 Year 1 members, about $22.4K of monthly fixed overhead before taxes and debt, and a $911K cash floor. If any of those slip, break-even gets thin fast.
1Demand Base140 membersCheck that Year 1 demand really lands at 140 members plus $2.0K a month from private sessions, because the model only works if sales show up before heavy payroll.
2Lease Load$6.0K/moVerify the space fits the class schedule at $6,000 rent, because the room has to support the plan without pushing fixed costs above what the membership base can carry.
3Margin Stack84% CMHere’s the quick math: with 16% of revenue going to merchandise, guest instructor fees, marketing, and training consumables in Year 1, break-even revenue is about $26.7K a month.
4Payroll Ramp3.0 FTEConfirm the Year 1 staffing base of owner, senior instructor, junior instructor, and admin coverage can handle classes, and delay the Month 13 marketing hire until demand is proven.
5Cash Floor$911K cashKeep the opening cash cushion at the model’s $911K minimum and treat the $79K build-out and equipment spend as separate from operating break-even.
6Launch ReadyMonth 1Make sure waivers, insurance, cleaning, payment software, and enrollment flow are ready on day one, or early leads will leak before they become paying members.