| Warehouse and Office Rent |
Fixed |
Include $5,500/month before contribution margin math. |
Treating rent as project overhead and spreading it only across closed jobs. |
| General Liability & Professional Insurance |
Fixed |
Include $1,200/month as recurring operating overhead. |
Dropping insurance from break-even because it does not attach to one installation. |
| Fleet Insurance and Maintenance Plan |
Fixed |
Include $1,500/month even when crews have light job volume. |
Mixing this base plan with fuel and remote travel usage. |
| Salaried Team Payroll |
Semi-fixed |
Model about $32.9k/month in the first year, then step up when headcount rises. |
Assuming payroll scales smoothly with each new customer. |
| Annual Marketing Budget |
Semi-fixed |
Model $45,000 in the first year, or $3,750/month, as planned spend tied to lead targets. |
Treating the full budget as a pure sales commission. |
| Hardware Sourcing & Logistics |
Variable |
Apply 14.5% of first-year revenue, falling to 12.5% in the mature year. |
Using a flat dollar amount and hiding margin pressure on larger systems. |
| Subcontracted Specialty Electricians |
Variable |
Apply 8.0% of first-year revenue, falling to 6.0% in the mature year. |
Classifying subcontractors as fixed staff instead of job-linked labor. |
| Remote Travel Overruns, Service Calls, and Project Coordination Load |
Semi-variable |
Track the base coordination load separately from added miles, return trips, and difficult-site follow-up. |
Burying overruns in fixed overhead and overstating job margin. |