| Cloud Hosting and Security |
Fixed |
Model as $2,500 per month from Month 1 through Month 60. |
Treating security as optional until transaction volume rises. |
| CRM and Workflow Software |
Fixed |
Model as $1,200 per month for the current operating setup. |
Ignoring workflow load as listings, buyers, and closings grow. |
| Professional Liability Insurance |
Fixed |
Model as $1,500 per month before any deal-level margin. |
Underbudgeting brokerage risk in the break-even floor. |
| CEO and Principal Broker compensation |
Fixed |
Include the $180,000 annual salary, or $15,000 per month, in operating break-even. |
Excluding owner labor and showing a false early break-even. |
| Senior M&A Broker payroll |
Semi-fixed |
Add capacity in steps at $120,000 per full-time equivalent, rising from 1.0 in Year 1 to 5.0 in Year 5. |
Hiring ahead of proven seller and buyer deal flow. |
| Seller and buyer marketing budgets |
Semi-variable |
Use the combined Year 1 budget of $250,000, tied to seller CAC of $1,500 and buyer CAC of $250. |
Assuming acquisition cost stays flat as the market gets broader. |
| Data Licensing and Valuation API Fees |
Variable |
Apply 5.0% of revenue in Year 1, declining to 3.0% by Year 5. |
Missing the gross margin drag from valuation data usage. |
| External Partner Sales Commissions |
Variable |
Apply 8.0% of revenue in Year 1, declining to 6.0% by Year 5. |
Treating referral and channel sales as free revenue. |