The scenario-based break-even revenue is about $114K per month for this oropharyngeal airway device supply business Here’s the quick math: fixed monthly costs are about $84,967, and the model-implied contribution margin is 744%, so break-even revenue is $84,967 / 0744 At the Year 1 plan of $5325M revenue, or about $4438K per month, the model shows break-even in Month 1 with a monthly revenue cushion near $3296K That result is scenario-based, not guaranteed
Test how monthly revenue, variable expenses, and fixed costs stack up against break-even for an airway device supplier.
Money available to cover fixed costs$738,384
$994,833 revenue - $256,449 variable expenses
Margin ratio
74%
Covers fixed costs
Yes
Break-even chart Revenue Total costs
Which airway device supply expenses are fixed, variable, semi-variable, or semi-fixed?
Cost classification
Break-even is reliable only when each expense follows its real driver: units, revenue, or capacity. Here, fixed overhead is $33,300/month before payroll, while unit COGS runs $1.30 to $3.00 per device.
Expense
Cost
Break-Even Treatment
Common Mistake
Headquarters rent
Fixed
Include $12,000/month in fixed overhead for the relevant planning range.
Spreading rent per unit and making break-even look better as volume rises.
Quality management system software subscription
Fixed
Include $2,500/month as recurring operating overhead from Month 1 to Month 60.
Treating required compliance software like an optional usage expense.
Unit materials, labor, packaging, and inspection
Variable
Deduct per-unit COGS from contribution margin; modeled range is $1.30 to $3.00 per device.
Treating inventory purchases as profit-and-loss expense instead of cash tied in stock.
Sales commissions
Variable
Apply as a revenue-linked selling expense, starting at 5.0% in the first year and declining to 4.0% by Year 5.
Counting commissions as fixed payroll and overstating contribution margin.
Distribution and freight
Variable
Apply as a sales-linked fulfillment charge, starting at 3.5% in the first year and declining to 2.5% by Year 5.
Using one flat monthly freight number while unit shipments rise.
Warehouse overhead and inventory management labor
Semi-variable
Model a base operating load plus added handling as device volume, orders, and stock turns increase.
Assuming warehouse effort stays flat while annual units grow from 320,000 to 1,420,000.
Sales and engineering headcount
Semi-fixed
Add payroll in steps as staffing expands; sales managers rise from 1.0 FTE to 8.0 FTE and engineers from 1.0 to 3.0 FTE.
Modeling all payroll as variable commission or holding headcount flat through scale.
How does break-even shift from lean to base to full scale in airway device supply?
Scenario table
Higher volume spreads the same overhead across more sales, so break-even gets easier as you move from lean to full scale. Month 1 is the model signal, but timing still depends on account wins and inventory turns.
Planning figures only; actual break-even will move with product mix, order flow, and inventory turns.
Scenario
Monthly Revenue
Variable Costs
Fixed Costs
CM Ratio
Operating Profit
Break-Even Signal
Lean: Year 1 mix
$443.8k
$113.5k
$85.0k
74.4%
$245.3k
Month 1; about $114k monthly revenue covers fixed costs, so the cushion is thin if wins slip.
Base: Year 3 mix
$994.8k
$256.4k
$125.0k
74.2%
$613.4k
Month 1; about $169k monthly revenue covers fixed costs, so the cushion is stronger.
Full: Year 5 mix
$1.899M
$473.6k
$180.0k
75.1%
$1.246M
Month 1; about $240k monthly revenue covers fixed costs, and the cushion is strongest.
What breaks the break-even plan if revenue slips or costs rise?
Stress test
Month 1 still clears break-even, but the cushion shrinks fast if revenue misses plan, payroll rises, or freight and commission pressure hit margin. Combined stress can push break-even above planned monthly sales.
Stress Case
Changed Assumption
Break-Even Revenue
Revenue Gap
Risk Signal
Current plan
No change.
$114,203
$329,547 cushion
Month 1 stays well above break-even.
Revenue shortfall
Monthly revenue comes in 20% below plan.
$114,203
$240,797 cushion
Still profitable, but the cushion drops fast.
Fixed-cost increase
Fixed overhead rises 25% before volume catches up.
$142,753
$300,997 cushion
Added payroll and overhead raise the floor.
Margin pressure
Contribution margin falls to 19.2% as freight and commissions worsen.
$442,535
$1,215 cushion
A small price or fee miss nearly wipes out profit.
Combined pressure
Revenue is 20% below plan, fixed overhead rises 25%, and margin falls to 19.2%.
$553,130
$198,130 gap
The plan needs more revenue than it books.
What should the founder verify before ordering inventory, signing space, and hiring?
Founder checklist
This model hits break-even in Month 1, so the gate is whether the first-year volume, pricing, and launch cash still hold after real quotes. If they do not, do not commit to stock, space, or headcount yet.
1Demand proof320k units, $5.325M
Verify the combined first-year forecast still supports the opening run rate and the modeled Year 1 revenue before you place inventory orders.
2ASP mix$16.64 ASP
Verify the weighted average selling price stays near $16.64 across the mix, because a small price slip hits revenue fast.
3Unit COGS$1.30-$3.00
Verify direct unit cost stays inside this band before purchase orders, so gross margin does not drift below the plan.
4Contribution load8.5% Year 1
Verify sales commissions at 5.0% plus freight at 3.5% stay close to plan, since that is the first margin leak after unit cost.
5Fixed burn$33.3K/mo
Verify rent, software, insurance, utilities, legal, and trade show spend stay at this level, and do not let warehouse lease creep past the $12,000 monthly rent line.
6Cash gate$1.149M + $635K
Verify Month 1 cash covers the launch floor and the staged $635K buildout, and keep hiring tied to a proven pipeline rather than hope.
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