| Rent |
Fixed |
Use $3,500 per month as a base operating hurdle before contribution margin covers profit. |
Spreading rent across orders and missing the cash pressure in slower weeks. |
| Business Insurance |
Fixed |
Use $300 per month in fixed overhead because it does not move with daily order count. |
Leaving it below the break-even line because it feels small. |
| POS System Subscription |
Fixed |
Use $150 per month as a stable operating charge across the planning range. |
Treating the subscription like a per-order processing fee. |
| Ingredient COGS |
Variable |
Use 14% of sales in the first year, based on 10% baking ingredients plus 4% beverage supplies. |
Treating waste as harmless even though spoilage rises with prep volume. |
| Marketing Promotion |
Variable |
Use 3% of first-year sales, then model the rate down as shown in the forecast. |
Assuming promo spend stops at launch instead of scaling with sales activity. |
| Packaging Supplies |
Variable |
Use 2% of first-year sales because cups, lids, bags, and labels move with each order. |
Ignoring packaging because each item is cheap, even though every order uses it. |
| Utilities |
Semi-variable |
Start with the $800 monthly base, then watch usage pressure as blending, refrigeration, and service hours rise. |
Keeping utilities flat when higher traffic pushes equipment and water use. |
| Assistant, Barista, and Front of House Staffing |
Semi-fixed |
Model staffing in steps because FTE rises with volume, including assistant, barista, and front-of-house increases. |
Adding labor smoothly per order instead of recognizing schedule jumps. |