Don’t sign the lease or commit to the full renovation until Year 1 occupancy, room rates, and staffing line up with the Month 25 break-even path. If any one of those misses, the cash gap shows up fast.
1Demand test55% occupancyTest local demand at the opening mix: 55% occupancy with Standard at $150 midweek and $200 weekend, Deluxe at $200 and $250, and Suite at $300 and $400.
2Fixed load$67.3K/moMake sure the lease, property tax, insurance, utilities, admin, IT, cleaning, security, and Year 1 wages can all fit inside this monthly load before variable costs.
3Margin mix86.5% CMKeep Year 1 variable costs near 13.5% of revenue, because contribution margin (sales left after variable costs) is what pays the fixed bills.
4Staffing ramp10→14 rolesMake sure housekeeping, front desk, restaurant, and maintenance can cover 10 roles at launch and 14 by Year 3, or service slips will hit occupancy.
5Cash runway$162KKeep at least this much cash through Month 25, because that is the model’s minimum cash point and the same month it reaches break-even.
6Capex timing$495K capexStage the room, kitchen, HVAC, IT, lobby, spa, parking, and website spend across Months 1 to 10 so cash is not trapped before revenue ramps.