| Lead Consultant / CEO payroll |
Fixed |
Include at $15,000 per month from Month 1. |
Treating owner salary as profit instead of payroll. |
| Office Rent |
Fixed |
Include $5,000 per month through Month 60. |
Ignoring lease drag before consultant utilization builds. |
| General Software Subscriptions |
Fixed |
Include $1,200 per month as overhead. |
Mixing overhead tools with revenue-linked delivery software. |
| Business Insurance |
Fixed |
Include $600 per month in overhead. |
Leaving insurance out of the monthly fixed base. |
| Software Licensing for Analytics Platforms |
Variable |
Model at 8% of Year 1 revenue. |
Treating project delivery tools as fixed only. |
| Third-Party Data Access Fees |
Variable |
Model at 4% of Year 1 revenue. |
Underpricing data-heavy consulting work. |
| Sales Commissions |
Variable |
Model at 10% of Year 1 revenue. |
Forgetting the CAC and commission stack. |
| Annual Marketing Budget |
Semi-fixed |
Plan $50,000 in the first year, then step up with scale. |
Committing spend before pipeline proof. |