| Office Rent |
Fixed |
Include in the $4,250 monthly operating overhead. |
Assigning rent to one project. |
| Business Software Subscriptions |
Fixed |
Include $400 per month in base overhead. |
Ignoring required design and admin tools. |
| Professional Liability Insurance |
Fixed |
Include $250 per month before proposals are signed. |
Waiting until after client commitments. |
| Lead, Junior, and Admin Salaries |
Semi-fixed |
Include about $15.4k per month in first-year staffing capacity. |
Treating core staff as variable labor. |
| Direct Project Supplies |
Variable |
Model at 5% of first-year revenue. |
Burying project materials in overhead. |
| On-site Travel Costs |
Variable |
Model at 3% of first-year revenue. |
Underpricing distant client sites. |
| Marketing & Digital Ad Spend |
Variable |
Model at 10% of revenue for operating break-even. |
Double counting against the $15k annual marketing budget. |
| Subcontractor Fees |
Variable |
Model at 5% of revenue when extra delivery help is needed. |
Quoting corporate projects without delivery backup. |