Test the $81k monthly revenue target, 64% contribution margin, $11.3k fixed overhead, and $640k cash floor before you commit. If signed owner contracts, vendor coverage, and tool setup are not in place, wait on the lease and hires.
1Owner Contracts$81K/moVerify enough signed owner contracts can support the monthly revenue target, with Year 1 pricing near $299 basic, $599 full service, $149 analytics, and $899 setup, and keep CAC near $400 against a $120k annual marketing budget.
2Base Overhead$11.3K/moVerify lease, office, insurance, legal, bookkeeping, telecom, and supply costs stay near $11.3k a month, because those fixed bills hit before bookings stabilize.
3Unit Margin64% CMVerify software, channel manager, payment processing, digital ads, photography, and support tools still leave about 64% contribution margin, or the revenue target will not cover growth.
4Support Load8 hrs/customerVerify each active customer really takes about 8 billable hours a month in Year 1, and delay extra hires if onboarding runs longer than planned.
5Cash Cushion$640K M6Verify you can hold the $640k minimum cash need through Month 6, since the model's cash low comes after breakeven in Month 5.
6Launch Stack4 tools liveVerify property management software, channel manager, payment processing, and communication tools are live, and lock cleaning, maintenance, photography, and guest support vendors before you add more owners.