The break-even revenue is about $82k per month Here’s the quick math: $599k fixed monthly costs divided by a 73% contribution margin equals about $820k in monthly break-even revenue Fixed costs include $438k in wages, $78k in rent, software, insurance, admin, and maintenance, plus $83k in marketing Variable expenses run 27% of revenue, covering cloud hosting, third-party platform licensing, performance marketing, and event-specific contractors The model reaches breakeven in Month 6, but actual timing depends on event volume, pricing, and delivery mix
Fixed costs$59.9K/mo
All-in base
Contribution margin73%
Direct margin
Break-even revenue$81.9K/mo
Needed monthly
Break-even timingMonth 6
First breakeven
Break-even calculator
Test how monthly revenue, variable expenses, and fixed monthly costs stack up against break-even.
Money available to cover fixed costs$66,500
$91,500 revenue - $25,000 variable expenses
Margin ratio
73%
Covers fixed costs
Yes
Break-even chart Revenue Total costs
Which VR event planning expenses are fixed, and which move with sales?
Cost classification
Break-even works only when committed overhead stays separate from delivery-linked fees. Here, first-year payroll is about $43.8k/month, so treating labor as fully variable would overstate contribution margin and set the sales target too low.
Expense
Cost
Break-Even Treatment
Common Mistake
Office Rent — $3.5k/month
Fixed
Include in monthly overhead for the break-even target.
Spreading rent across events and calling it delivery expense.
Utilities & Internet — $500/month
Semi-variable
Keep the base charge in overhead; track usage spikes separately.
Treating the full bill as fixed when event load rises.
Software Licensing — $800/month
Fixed
Include as recurring operating overhead.
Moving core tools into variable expense without usage pricing.
First-year payroll — about $43.8k/month
Semi-fixed
Model committed salaries as overhead until hiring steps change capacity.
Treating all labor as variable when the team is mostly committed payroll.
Annual marketing budget — $100k/year, about $8.3k/month
Semi-fixed
Plan as a committed spend level, then update when budgets step up.
Confusing planned budget with per-sale commission expense.
Cloud Hosting & Data Infrastructure — 10% of revenue
Variable
Deduct from revenue inside contribution margin.
Putting usage-based hosting in fixed overhead.
Third-Party VR Platform Licensing — 5% of revenue
Variable
Deduct as a direct revenue-linked delivery charge.
Ignoring licensing drag when pricing larger events.
Event-Specific Contractor Fees — 4% of revenue
Variable
Deduct per booking before testing break-even volume.
Rolling contractors into payroll and hiding job-level margin.
How does break-even change from a lean VR event calendar to a fuller one?
Scenario table
At a 73% contribution margin, monthly fixed costs of about $59.9k set the break-even line near $82k revenue. Below that, cash burn shows up; above that, each extra $10k of revenue adds about $7.3k of operating profit.
Planning cases only; actual demand, mix, and pricing can move break-even.
Scenario
Monthly Revenue
Variable Costs
Fixed Costs
CM Ratio
Operating Profit
Break-Even Signal
Lean pilot cadence
$70k
$18.9k
$59.9k
73%
-$8.8k
Below break-even, so cash burn stays in play.
Base break-even cadence
$82k
$22.1k
$59.9k
73%
$0
At break-even, with no cushion if demand slips.
Full utilization cadence
$100k
$27k
$59.9k
73%
$13.1k
Above break-even, with a small profit cushion.
What breaks the break-even plan if bookings slip or costs rise?
Stress test
The plan is break-even at about $820k revenue, so small misses matter. A 10% revenue drop, a 10% fixed-cost increase, or a move from 27% to 32% variable expense all push the business into loss; combined stress is the sharpest hit.
Stress Case
Changed Assumption
Break-Even Revenue
Revenue Gap
Risk Signal
Current plan
No change from the base case.
$820k
$0 cushion
There is no cushion if bookings slip.
Revenue shortfall
Revenue drops 10% from the base plan.
$820k
$82k gap
A 10% booking miss creates about a $60k loss.
Fixed-cost pressure
Fixed costs rise 10% from $599k.
$903k
$83k gap
Higher overhead creates about a $60k loss at the base revenue.
Margin pressure
Variable expenses rise from 27% to 32%.
$882k
$62k gap
Higher contractor and platform fees cut profit by about $41k.
Combined pressure
Revenue drops 10%, variable expenses rise to 32%, and fixed costs rise 10%.
$969k
$231k gap
Fewer bookings and higher fees drive about a $157k loss.
Is the VR event plan ready to clear break-even before you lock in recurring payroll and platform spend?
Founder checklist
Before you lock recurring payroll, platform build, and marketing, confirm the model can reach about $82k in monthly revenue with a Year 1 price mix that holds up. The business also needs enough runway to carry the $137k capex build and the $713k cash trough in Month 6.
1Revenue Path$82k/mo
Verify booked work can reach about $82k a month before adding more permanent payroll, because that is the base case that keeps break-even believable.
2Price Mix$120-$180/hr
Check that Year 1 events clear the $120 to $180 hourly range and still sell the package, custom design, live support, and feature mix you modeled.
3CAC Control$1k CAC
Hold customer acquisition cost near $1,000 in Year 1, because a higher CAC will pressure payback faster than volume can rescue it.
4Margin Check~73% CM
Confirm the blended offer keeps about 73% contribution after 10% hosting, 5% platform licensing, 8% sales spend, and 4% contractor fees.
5Fixed Load$51.6k/mo
Verify the core monthly fixed load is about $51.6k, including overhead and Year 1 payroll, so you do not scale cost faster than confirmed demand.
6Cash Runway$713k by M6
Fund the $137k early capex and keep the $713k cash minimum in Month 6 while delaying new hires until event volume and the 50% Year 1 live support load justify them.