| Office Rent |
Fixed |
Include $5,000 per month in fixed overhead from Month 1 through Month 60. |
Reducing rent when bookings fall. |
| Software Licenses (non-hosting) |
Fixed |
Add $1,500 per month to the fixed monthly burn. |
Treating core licenses as usage-based platform spend. |
| Legal & Accounting |
Fixed |
Carry $1,000 per month as recurring fixed overhead. |
Leaving it out because it feels administrative. |
| Payment Processing Fees |
Variable |
Apply 3.0% of revenue in the first year, falling to 2.5% by the mature year. |
Modeling processing as a flat monthly bill. |
| Platform Hosting & Infrastructure |
Variable |
Apply 4.0% of revenue in the first year, falling to 3.0% by the mature year. |
Classifying all hosting as fixed overhead. |
| Affiliate Commissions & Digital Ad Spend |
Variable |
Apply 8.0% of revenue in the first year, falling to 6.0% by the mature year. |
Treating paid acquisition as fixed marketing. |
| Customer Support Tools |
Semi-fixed |
Start with the $700 monthly base, then review when support headcount steps up. |
Assuming support systems scale smoothly with every booking. |
| Marketing Content Tools |
Semi-fixed |
Use the $600 monthly base until channel volume requires a higher tool tier. |
Putting content tools inside variable ad spend. |