How Much A 24/7 Camera Monitoring Owner Can Make By Year 5
You’re pricing recurring monitoring contracts while carrying real 24/7 labor, software, rent, insurance, and sales costs These planning assumptions show $562K revenue in Year 1, $5896M in Year 5, a $180K annual owner pay target, breakeven around Month 30, and payback around Month 58 This is not tax advice, legal advice, or a promised owner distribution
Owner income$180KNet margin-139% to 33%Revenue for target pay$539KBusiness difficultyHard
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Owner income calculator
Estimate owner take-home and the target-pay gap from revenue, margin, costs, reserves, and target pay.
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Planning note: Research-based planning estimate only. It is not guaranteed salary, tax advice, or owner distribution advice. The broader model points to month 30 breakeven and a -$813,000 minimum cash trough.
Want the six owner income drivers?
1
Account Volume
$562K-$5.9M
More monitored sites lift recurring fees and spread the fixed base, which is what gets the model to owner take-home.
2
Pricing Mix
$500-$2.4K
Moving more clients from Bronze to Gold and add-ons raises revenue per account fast and improves take-home.
3
Staffing Efficiency
$745K-$1.93M
Monitoring payroll is the biggest cost swing, so tighter coverage and better shift use protect margin as volume grows.
4
Overhead Control
$24K/mo
The fixed base hits $24K a month, so lean admin and software spend matter even after breakeven.
5
Customer Retention
$1.2K-$1.5K
Keeping accounts longer protects recurring revenue and avoids the CAC drag on each replacement sale.
6
False Alarms
5%-3%
Fewer false alerts cut wasted monitoring time and help keep cloud costs closer to the low end.
Can a surveillance camera monitoring service owner make more by working shifts?
Yes, but only in the short run. For a Surveillance Camera Monitoring Service, the owner working shifts can lower early payroll cash burn, yet it also cuts sales time and raises fatigue risk; the model already includes a $180K CEO salary and 4 monitoring agents in Year 1, growing to 20 agents by Year 5. If the owner sells instead of covers shifts, growth can improve if CAC stays near $1,500 in Year 1 and $1,200 by Year 5, but this is not passive income.
Owner shifts
Lowers early payroll cash burn
Cuts time for sales calls
Raises fatigue risk fast
Helps only if coverage is tight
Scale tradeoff
Sales drive account growth
CAC targets are $1,500 then $1,200
Managed team supports growth to 20 agents
Funding is needed as cash hits negative $813K in Month 29
What costs reduce surveillance camera monitoring profit?
For a Surveillance Camera Monitoring Service?, profit gets hit first by labor, then by overhead, and then by payment and tech fees. The biggest drag is payroll, which rises from $745K in Year 1 to $193M in Year 5, and false alerts still waste paid operator time on non-events. Cloud infrastructure and bandwidth run at 5% of revenue in Year 1 and 3% in Year 5, while sales commissions and merchant fees take 8% in Year 1 and 6% in Year 5.
Costs that move with volume
Payroll scales with monitoring load.
False alerts burn paid labor time.
Commissions reach 8% in Year 1.
Merchant fees stay near 8% early on.
Fixed costs that don’t flex
$24K per month fixed overhead total.
Covers rent, internet, insurance, software.
Also includes admin and licensing fees.
Bandwidth drops from 5% to 3%.
How should a surveillance camera monitoring service price contracts?
Price Surveillance Camera Monitoring Service contracts by monitored workload, not just camera count: charge for hours watched, cameras covered, response rules, and escalation burden, with Bronze at $500, Silver at $1,000, Gold at $2,000, plus a $300 analytics add-on. That matters because $24K in monthly fixed overhead and labor that scales with alert volume make 24/7 live monitoring easy to underprice. Year 1 can skew to 30% Bronze and 20% Gold, then move to 10% Bronze and 40% Gold by Year 5 as analytics adoption rises from 40% to 60%.
Price it right
Bronze: $500 per month
Silver: $1,000 per month
Gold: $2,000 per month
Analytics add-on: $300
Protect margin
Bill for hours watched
Price by camera count
Charge for escalation rules
Don’t underprice live alerts
Key Takeaways
More monitored sites raise revenue only with controlled labor.
Operator efficiency matters more than raw customer growth.
Retention and overhead control protect owner cash flow.
Scenario objective: compare owner income planning across ramp, breakeven, and mature operating stages
Owner income scenarios
Owner pay changes fast in this model because Year 1 is loss-making, Year 3 reaches breakeven, and Year 5 throws off real cash. Salary can come first, then bonus and distributions only after reserves are covered.
Low, base, and high owner pay cases for the monitoring service.
Scenario
Low CaseFunded loss phase
Base CaseBreakeven build
High CaseCash-generating scale
Launch model
Owner pay stays close to the CEO salary target while the business runs in loss mode.
Owner pay can move beyond salary once the model reaches breakeven around Month 30.
Owner income is strongest once the business is mature and cash can support pay plus distributions.
Typical setup
Year 1 revenue is $562K, EBITDA is -$780K, payroll is about $745K, and marketing is $120K, so cash burn funds the launch.
Year 3 revenue is $2.818M, EBITDA is $169K, the team reaches 12 monitoring agents, and marketing rises to $360K.
Year 5 revenue is $5.896M, EBITDA is $1.968M, staffing reaches 20 monitoring agents, and marketing is $600K.
Cost drivers
Negative EBITDA
$745K payroll
$120K marketing
4 monitoring agents
$180K CEO salary
Month 30 breakeven
12 monitoring agents
$360K marketing
higher revenue mix
reserve discipline
Year 5 EBITDA
20 monitoring agents
$600K marketing
$1.2K CAC
pay after reserves
Owner income rangeBefore owner reserves
Salary onlySalary only
Salary plus small bonusModest pay band
Salary plus distributionsUpside pay band
Best fit
Use this to stress-test the first-year draw and outside funding need.
Use this for a normal operating case where pay is still tied to cash and reserves.
Use this to test upside if growth, retention, and cash conversion all hold.
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Planning note: These scenario ranges are researched planning assumptions, not guaranteed earnings, salary promises, tax advice, or distributions.
Surveillance Camera Monitoring Service Core Six Income Drivers
Recurring Account And Camera Volume
Monitored Site Volume
More active monitored sites and cameras raise monthly recurring revenue, but only when operator load stays under control. With $120K marketing spend and $1,500 CAC, the model implies about 80 acquired customers in Year 1, then 171, 277, 384, and 500 by Year 5. That volume helps owner pay only if the new accounts cover payroll, platform costs, and reserves.
The risk is adding low-value, high-alert sites that eat labor faster than they add cash. A busy account can still hurt profit if it drives constant reviews, escalations, and false alarms. So the real test is simple: does each new site add recurring revenue that beats its share of staffing and overhead, or just keep the shift full?
Filter for Cash-Positive Accounts
Track revenue per active account, alerts per camera, and minutes per escalation. Here’s the quick math: 80 new customers at $1,500 CAC cost $120K in Year 1, so the sales engine has to recover that spend through retained monthly billings, not just signups. If service load rises faster than recurring revenue, owner income gets squeezed.
Set rules by camera count, alert risk, and response hours, and price out high-noise sites before you take them. Use a forecast that shows incremental revenue, operator time, and gross margin by account so you can see when new volume starts funding profit instead of extra labor.
Track alerts per camera
Measure escalation minutes
Compare revenue per site
Cap noisy accounts early
Pricing And Contract Structure
Price the promise
Pricing and contract terms set revenue per account and how much is left for payroll and owner draw. On the model mix, the base package averages about $1,050 in Year 1 and $1,620 by Year 5 before add-ons. The analytics add-on lifts average revenue another $120 to $240 per active account as adoption moves from 40% to 60%.
The risk is selling 24/7 coverage without hard limits on cameras, alert volume, escalation steps, or response hours. That turns a flat fee into open-ended labor and can wipe out margin even when sales grow. Clear service-level agreements (SLAs) protect gross margin and keep cash available for taxes, reserves, and owner pay.
Set hard service limits
Track revenue per account, tier mix, and add-on attach rate. If Gold rises from 20% to 40% while Bronze falls from 30% to 10%, the mix should push cash up fast; if it does not, the account may be too alert-heavy or underpriced. Build the forecast from customers, cameras, alerts, and covered hours.
Write the contract around camera count, alert volume, escalation steps, and covered hours. Price extra cameras, special response windows, and added analytics separately. That keeps labor tied to scope, which is what protects EBITDA and the owner’s draw.
Customer Retention And Contract Churn
Customer Retention And Contract Churn
Retention matters because this service sells recurring monitoring, so every cancelled account cuts next month’s revenue and forces a new sale. The key inputs are monthly churn, contract term, renewal rate, and lost revenue. One line math: if retention slips, owner income slips with it.
That matters more as acquisition gets pricier. CAC starts at $1,500 in Year 1 and falls to $1,200 in Year 5, while the marketing budget rises from $120K to $600K. So churn does not just hurt revenue; it also slows payback, meaning the time to recover CAC, and leaves less cash for owner pay.
Track Churn Before You Scale Spend
Track retention by customer cohort, meaning customers who started in the same month, not just total accounts. Measure monthly churn, renewal rate, and revenue lost per cancellation, then compare that to CAC payback. If cancellations spike, tighten contract terms, improve onboarding, and set clearer service limits.
Model churn by month
Test contract length and renewals
Watch lost revenue per cancel
Match CAC to payback speed
Keep the model honest. A cancelled site often means you replace recurring revenue with a fresh sale, which is expensive. If marketing spend keeps rising but retention stays weak, the business looks busy while owner cash stays flat.
Alert Volume And False Alarm Workload
False Alarm Workload
False alarms turn paid monitoring into unpaid labor. When operators spend time checking nuisance alerts, they miss billable, high-value events, so gross margin and owner pay fall even if recurring revenue stays flat.
The calculator needs alerts per camera, review minutes, escalation rate, and operator capacity. Analytics add-on adoption rises from 40% to 60%, but tech should filter alerts, not remove labor. High-alert sites can overwhelm shifts and push labor cost per account higher.
Track Load Per Camera
Measure how many alerts each camera creates, how long each review takes, and how often a nuisance event escalates. Here’s the quick math: total review load = alerts × minutes × escalation work. If one site is noisy, it can consume the same labor as several cleaner accounts, so price and staffing need to match alert risk.
Alerts per camera
Review minutes per alert
Escalation rate by site
Operator capacity per shift
Tight workflows and standard operating procedures help keep labor cost per account down. If a site keeps flooding the queue, rework the camera set, the escalation trigger, or the service tier instead of letting margin leak month after month.
Operator Staffing Efficiency
Operator Staffing Efficiency
At $45K per monitoring agent per year, staffing is the main swing factor in owner pay. The model rises from 4 FTEs in Year 1 to 20 FTEs in Year 5, and reported payroll moves from $745K to $193M. If revenue per operator does not rise with that load, EBITDA gets squeezed fast.
Founder labor must sit outside paid payroll, or take-home income looks too high. This driver includes headcount, shift coverage, alert load, and account mix by risk. Better shift design, clearer escalation rules, and grouping accounts by alert risk can raise capacity per operator and protect gross margin.
Track Revenue Per Operator
Measure monthly recurring revenue per operator, alerts per shift, and minutes spent on escalations. If high-alert sites consume the same staffing as low-alert sites, pricing and routing are off. The fix is to assign riskier accounts to stronger teams, tighten response rules, and forecast headcount before sales add more monitored feeds.
Separate founder hours from payroll, then test when one more operator pays for itself. If revenue per operator rises, EBITDA expands and more cash can flow to owner pay; if it falls, growth just adds labor cost. That makes staffing a margin problem, not just an operations problem.
Platform, Insurance, And Overhead Control
Platform, Insurance, and Overhead Control
$24K per month in fixed overhead is the cash floor here: $12K rent, $25K internet and utilities, $3K cyber and liability insurance, $5K software, $1K admin, and $500 licensing. That spend comes out before owner pay, so if recurring revenue does not cover it, distributable cash shrinks fast. Cloud and bandwidth also matter, at 5% of revenue in Year 1 and 3% in Year 5.
Here’s the quick math: if overhead stays flat while revenue grows, the owner keeps more cash. But legal and licensing rules vary by state, so those costs need professional review instead of guesswork. The key input set is monthly revenue, cloud usage, insurance quotes, software stack, admin load, and state-specific compliance fees. One line matters most: fixed costs must grow slower than revenue.
Track Overhead as a % of Revenue
Measure fixed overhead against monthly recurring revenue, then watch the cloud and bandwidth ratio separately. If cloud drops from 5% to 3% as volume rises, that spread flows into owner pay only when rent, insurance, software, and admin stay controlled. Build a simple monthly dashboard with revenue, fixed overhead, cloud %, and cash left after overhead.
