Art Therapy Practice
BCG Matrix

The BCG Matrix template downloads immediately after purchase so your team can start mapping service lines without delay. It's plug-and-play for strategy sessions, board reviews, and operational planning-no setup wait, no special software required. Start today, present tomorrow.

Download and open instantly

No software installation needed

Start mapping within minutes

Ready for immediate strategy use

The template is fully editable so you can adapt axes, labels, and thresholds to therapy sessions, group work, insurance rates, or client outcomes. Change colors, rename quadrants, and add clinic-specific metrics to reflect your clinical and financial reality. Make it yours in minutes.

Edit axes and labels freely

Rename quadrants to clinic terms

Adjust thresholds for your metrics

Customize visuals to match branding

This version includes a polished, pre-built matrix with quadrant logic, sample calculations, and placeholders for sessions, utilization, and revenue per service. The structure saves hours of setup and reduces categorization errors so your analysis is consistent and presentation-ready. It's practical and defintely time-saving.

Quadrant logic already implemented

Sample calculations included

Placeholders for therapy metrics

Presentation-ready layout provided

The template guides non-strategists through the BCG process with simple prompts, example data, and clear labels-no MBA or Excel mastery needed. Clinicians and managers can produce professional outputs for stakeholder meetings with minimal training. You won't need a consultant.

Simple prompts for each input

Example data shows usage

No advanced Excel skills required

Clinician-friendly guidance included

Use the matrix to separate high-revenue, high-growth services (stars) from low-growth, cash-generating offerings (cash cows) and underperforming programs (dogs). This clarifies where to allocate therapist time, marketing, and facilities budget to improve profitability and clinical reach. Act on clear signals.

Highlight revenue-driving services fast

Pinpoint underperforming program candidates

Inform reallocation of therapist hours

Guide marketing toward high-potential services

The template visualizes each program's market growth and relative share using clean quadrant graphics and labels, making it easy to share with clinicians, funders, or board members. Visuals speed alignment and reduce debate-everyone sees the same picture. One slide clarifies your portfolio.

Clean quadrant graphics included

Label positions for clarity

Easy for stakeholder sharing

Visuals speed team alignment

The deliverable is formatted for exec decks and board meetings, with export-ready slides and clear section headings for recommendations and next steps. Use the template directly in presentations to investors or partners without additional design work. Look polished, immediately.

Export-ready slides included

Clear recommendation sections provided

Designed for investor meetings

No extra design required

The matrix highlights which programs to invest in, maintain, or discontinue and links each quadrant to suggested actions and budget ranges. This creates a direct path from analysis to operational decisions-so you can set hiring, marketing, and capacity plans with confidence.

Actionable next steps per quadrant

Connects analysis to budgets

Supports hiring and capacity choices

Facilitates quarterly review cycles

Pay once and retain lifetime access to the template and any minor updates provided-no subscriptions or recurring fees. This keeps your planning costs predictable and lets you revisit strategy as the clinic evolves. Buy once, use forever.

Single payment, lifetime use

No recurring subscription fees

Includes minor future updates

Predictable planning costs