Bowling Alley
Marketing Plan

The template contains a complete, editable marketing plan you can tailor to any bowling venue. It saves hours by providing written copy, schedules, and campaign sequences. Change language, channels, and goals without rebuilding the plan.

Pre-written headlines and copy blocks

Swap channels to match budget

Edit goals and KPIs quickly

Use sample campaigns for launch

The plan uses a Gantt chart (a visual timeline) so you see tasks and overlaps at a glance. It shows start dates, durations, and dependencies to prevent clashes. Visual sequencing keeps promotions, staffing, and menu rollouts aligned.

Timeline view for every campaign

Shows task dependencies clearly

Drag durations without breaking logic

Weekly bands for easy reference

Includes 30+ ready-to-run marketing actions covering social, email, ads, PR, and events. Each action has a short objective, recommended timing, and assignment field. Use them as-is or tweak for local promos.

Social posts and story ideas

Email welcome and promo series

Paid ad templates and timing

PR outreach and influencer briefs

All start dates and task lengths are editable so the plan fits real-world timing. Change a launch date and dependent items auto-adjust to keep sequence logic intact. That flexibility helps when vendors or permits slip.

Adjust start dates in seconds

Change durations without formulas

Dependencies auto-shift with edits

Set milestone dates for launches

Built-in progress tracking shows percent complete per task, so you spot stalls fast. Progress feeds a visual bar on the Gantt and flags overdue items. (Progress tracking means task completion percentage and status.)

Percent complete fields per task

Overdue items highlight automatically

Summary shows overall campaign health

Export progress snapshot for meetings

Assign tasks, add owners, and mark dependencies so teams know who does what next. The plan reduces email back-and-forth and avoids double-booking promotions or staffing. Use the owner field for accountability and handoffs.

Assign owners to each task

Clear handoff dates and notes

Avoids duplicate promotional pushes

Single-sheet view for cross-team clarity

The template is user-friendly with color-coded cells, drop-downs, and built-in logic so no Excel skills are needed. Instructions appear inline and key formulas are locked to prevent accidental breaks. You can run campaigns without a spreadsheet expert.

Color-coded editable fields only

Simple dropdowns for common values

Locked formulas protect core logic

Inline tips explain each section

Export printable PDF agendas and shareable Google Sheets copies for staff, vendors, or investors. Layouts are optimized for printing single-week briefs and 1-page campaign overviews. Presentation-ready exports keep stakeholders informed.

One-page PDF campaign summary

Printable weekly task sheets

Google Sheets friendly export

Email-ready snapshots for partners

The template includes a weekly highlight view and a completion guide that shows current-week priorities and finished tasks. Use the guide to run quick standups and keep focus on revenue-driving actions. It helps operations and marketing sync every week.

Current-week priority list visible

Completed tasks auto-archive weekly

Standup-ready snapshot for managers

Use for shift handoffs and reviews