Construction Staffing
Marketing Plan

Pre-written marketing plan sections cover outreach, events, digital ads, and referrals, ready for immediate use. The plan is fully editable in Excel so you can tailor language, channels, and priorities. It defintely saves time on strategy and copy.

Editable headers and content blocks

Swap channels in seconds

Customizable for any market

Includes industry-specific sample actions

The template uses a clear Gantt chart layout to visualize timelines, dependencies, and overlap across recruiting and client acquisition tasks. Bars show task sequencing and resource load for each week. See your campaign at a glance.

Color-coded timeline bars

Shows task dependencies clearly

Week-by-week visual sequencing

Quickly spot schedule conflicts

Includes 30+ ready tasks like job-fair planning, targeted ads, referral outreach, site visits, and safety-upskilling promotions specific to construction staffing. Each action has a recommended duration and owner to speed execution. Use or edit them to match your sales funnel.

Job-fair checklist included

Digital ad templates suggested

Referral outreach workflow

Safety training promotion tasks

All start dates and task lengths are editable without breaking the chart logic; formulas adjust automatically when you change dates. Drag-and-drop style date edits make rescheduling fast. Keep timelines aligned with project windows.

Adjust start dates freely

Change durations without errors

Auto-updating schedule formulas

Fits short and long campaigns

Progress columns calculate percent complete and flag overdue tasks in red so you spot slippage fast. A mini-dashboard aggregates weekly completion rates for stakeholders. Use it to run quick standups and checkpoint reviews.

Percent-complete auto-calculated

Overdue tasks clearly flagged

Weekly completion summary

Snapshot for client updates

Assign owners, set dependencies, and publish a single source of truth for recruiters, account managers, and operations. The chart reduces duplicated outreach and clarifies handoffs. Teams move faster with fewer missed steps.

Assign tasks to owners

Clear handoffs and dependencies

Reduces duplicated work

Single shared project view

Color-coded input cells, dropdowns, and protected formula areas make the file beginner-friendly; no advanced Excel skills needed. Built-in instructions guide edits and exports. Non-Excel users can still run campaigns confidently.

Simple color-coded inputs

Dropdowns for quick choices

Protected formulas prevent breaks

Step-by-step edit tips

Export to PDF or copy to Google Sheets for sharing with clients or internal teams; print-ready layouts make presentations clean and professional. The template includes a one-page summary for stakeholder meetings. Share links or hand out printed plans.

PDF-ready summary page

Google Sheets friendly copy

Print-ready Gantt pages

One-page stakeholder summary

The template highlights the current week and lists high-priority tasks plus completions to focus team effort during weekly reviews. A short completion guide explains what to close each week and what to defer. Run concise weekly standups from the sheet.

Current-week highlights visible

Weekly top-priority list

Completion checklist included

Standup-ready summary view