Cow-Calf Operation
Marketing Plan

This pre-written, fully customizable Excel plan saves hours on setup and keeps messaging consistent. It defintely lets you edit copy, timelines, and KPIs to match any ranch or market. Export sections for proposals or client pitches.

Editable marketing copy sections

Pre-filled seasonal campaign examples

Swap language for your brand

Save proposal writing time

The Gantt layout shows tasks, timelines, and dependencies in one view so you can sequence work clearly. Bars and color-coding make launch windows and overlaps obvious. That clarity reduces confusion during peak seasons.

Visual task bars by date

Color-coded phases and owners

Shows dependencies and overlaps

Zoom between weeks and months

Includes 30+ pre-built marketing actions covering auctions, wholesale outreach, D2C promos, events, and content. Tasks come ready-to-use and tagged by objective and owner. That prevents missed steps during campaign setup.

Auction listing templates included

D2C promotion steps ready

Wholesale outreach actions listed

Content calendar items included

Timelines and task durations are fully editable without breaking formulas or date logic. Change start dates, compress tasks, or extend windows and the Gantt reflows automatically. Use it for calving cycles and sale windows.

Adjust start dates instantly

Extend or compress task durations

Preserves dependencies and formulas

Use for calving or selling windows

Built-in progress tracking shows percent complete, status flags, and overdue alerts so you can monitor execution at a glance. Filter by owner or phase to spot gaps fast. That helps push tasks to completion before shipment or sale.

Percent complete tracking cells

Overdue and at-risk flags

Sort by owner or phase

Quick status snapshot for meetings

Assign tasks, set dependencies, and add owners to reduce overlaps and confusion across the team. Comments and status fields keep communications inline with the plan. That lowers missteps during busy windows.

Assign tasks to team members

Clear dependencies prevent double work

Shared checklist reduces miscommunication

Use for cross-functional planning

Designed for non-Excel users with color-coded editable cells and clear on-sheet instructions. Built-in logic keeps formulas hidden so you don't need to edit them. Beginners can update timelines, owners, and statuses without training.

Color cues guide edits

Hidden formulas protect logic

On-sheet instructions for beginners

No formula editing required

Export to PDF or copy into Google Sheets for easy sharing with partners or clients. Print one-page summaries for meetings or include Gantt views in presentations. It's formatted for both internal ops and client pitches.

Exportable to PDF easily

Google Sheets compatible copy

One-page summaries for meetings

Print-ready Gantt and task list

The weekly highlight shows the current week and key due tasks, while the completion guide lists done, at-risk, and blocked items. Use the view for standups and weekly reports. It keeps teams aligned on short-term priorities.

Current week visually highlighted

Weekly completion checklist included

Shows blocked and at-risk tasks

Use in weekly standups