Craft Beer Store
Marketing Mix

Craft Beer Store Marketing Mix
Fully Editable
Instant Download
Professional Design
Pre-Built
No Expertise Is Needed
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Description

Craft Beer Store 4P's Marketing Mix

Our 4P's Marketing Mix Analysis templates are expertly crafted to deliver clarity, strategic insight, and ready-to-use structure. Each feature below is designed to help professionals, students, and entrepreneurs build effective, data-backed marketing strategies with ease and confidence.

What is included in the product

Word Icon Written 4P's Marketing Mix in Word

The WORD file includes a detailed, comprehensive, and professionally written 4P's Marketing Mix Analysis Template covering Product, Price, Place, and Promotion with strategic insights, examples, and store-specific context.

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Excel Icon Customizable Excel Spreadsheet

The Excel file provides a high-level, at-a-glance summary of the full analysis in a clean, editable spreadsheet ideal for quick reviews and presentations.

Comprehensive Marketing Mix Framework

Comprehensive Marketing Mix Framework

The 4P's Marketing Mix template offers a complete breakdown of Product, Price, Place, and Promotion, helping users analyze and design full-spectrum marketing strategies that align with business goals and customer expectations.

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Product, Price, Place, Promotion mapped
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Includes channels and promotion tactics
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Aligns marketing to customer segments
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Supports event and community strategies

100% Customizable & Editable in Excel

100% Customizable & Editable in Excel

The Excel-based Marketing Mix template is fully editable so users can modify every field to match their store model, pricing, inventory, and campaign plans without design or technical skills.

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Editable cells and formulas throughout
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Adjust margins and inventory easily
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Add local brewery data quickly
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Works with common spreadsheet tools

Business-Idea Specific & Pre-Written Template

Business-Idea Specific & Pre-Written Template

This Marketing Mix template is pre-written for craft beer retail stores, providing tailored language, examples, and strategic moves that match curated inventory, events, and recommendation-led sales approaches.

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Pre-filled for specialty beer shops
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Includes staff recommendation scripts
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Event templates for tastings included
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Built for rotating inventory models

Instant Download & Immediate Access

Instant Download & Immediate Access

Download and open the Marketing Mix file instantly after purchase; start customizing your strategy right away with no subscriptions, installs, or waiting periods.

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Immediate access after checkout
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No subscriptions or extra software
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Start customizing within minutes
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Perfect for urgent pitch prep

Professional, Visually Engaging Layout

Customer & Market Segmentation

The template features a clean, structured, and professionally designed layout that makes marketing strategies presentation-ready and easy to navigate for stakeholders and staff.

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Clean slides and printable pages
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Visuals for store layout included
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Clear headings for quick scans
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Branded-ready color palette suggestions

Product Strategy Framework

Product Strategy Framework

The Product section helps define core product features, benefits, positioning, and differentiators for a craft beer store, including curation rules, rotation cadence, and exclusive offerings.

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Defines curation and rotation rules
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Maps exclusive and limited releases
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Details merchandise and pairing ideas
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Notes cold-storage and display needs

Pricing Strategy & Profitability Model

Pricing Strategy & Profitability Model

The pricing module lets you model cost structures, competitor benchmarks, and margin targets so you can price packs, single bottles, and events to hit profitability goals.

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Wholesale versus retail margin calculator
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Ticket pricing for tastings template
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Discount and loyalty impact scenarios
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Breakeven checks for events included

Time-Saving & Easy-To-Use Format

Time-Saving & Easy-To-Use Format

The template is built for speed: pre-filled sections, examples, and prompts let users complete a marketing strategy quickly, even with limited marketing experience.

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Pre-filled prompts and examples
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Step-by-step fill guides included
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Copy-paste content for fast edits
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Works for consultants and owners

Investor & Stakeholder-Ready Presentation

Investor & Stakeholder-Ready Presentation

The template is crafted to be presentation-ready for investors and stakeholders, with clear structure, concise metrics, and visuals that communicate market positioning and revenue potential.

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Investor summary slide included
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Key metrics and assumptions page
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Event revenue and margin highlights
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Printable one-page executive summary

How to Use the Template

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Download

After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.

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Customize

Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.

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Save & Organize

Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.

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Share or Present

Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.

Frequently Asked Questions

The first P, Product, focuses on the quality, variety, and branding of the craft beers offered.