Craft Distillery
Marketing Plan
Craft Distillery Marketing Plan Gantt Chart
You're planning marketing for a craft distillery before launch and need a ready-made, practical tool. This Excel Gantt template gives a step-by-step marketing plan you can edit, schedule, and run in days. Use it to align tasting-room, DTC, wholesale, and events for faster sales.
What is included in the product
Written Marketing Plan Template in Excel Gantt Chart
The Excel package includes an editable Gantt chart, 30+ pre-built marketing actions, starter copy, assignment fields, and built-in formulas for dates and progress tracking.
Professionally Pre-Written & Fully Customizable Plan
This pre-written plan provides channel-specific sections and ready copy you can edit. It saves hours and adapts to tasting-room, DTC, or wholesale strategies. Tailor tone, dates, and tasks to your brand quickly.
Gantt Chart Format for Visual Planning
The Excel file includes a visual Gantt chart for clear timeline planning and task sequencing. See launches, promotions, and production windows on one timeline. It makes dependencies and overlaps easy to spot.
30+ Pre-Built Marketing Actions
The template ships with 30+ pre-built marketing actions covering digital, events, PR, and tasting-room ops. Tasks include launch emails, distributor outreach, festival planning, and social content calendars. They cut setup time and reduce missed steps.
Editable Timelines and Task Durations
All timelines and task durations are fully editable so you can shift launches or compress workstreams without breaking logic. Change start dates, extend tasks, or reschedule by editing cells. The plan recalculates visual bars accordingly.
Built-In Progress Tracking
Built-in progress tracking shows task percent complete and flags overdue items visually. Use the tracker to run weekly standups and see execution gaps at a glance. It makes accountability and status reporting simple.
Simplifies Team Coordination
This template simplifies team coordination by letting you assign owners, set dependencies, and view overlaps in one sheet. It reduces duplicated work between production, sales, and tasting-room staff. Roles and deadlines become clear for every campaign.
Zero Excel Expertise Required
No Excel expertise required; color-coded cells and inline instructions guide every edit. Built-in formulas handle date math so users avoid breaking the Gantt. Even first-time Excel users can update schedules safely.
Printable and Shareable
The template is printable and easy to share as PDF or upload to Google Sheets for collaboration. Generate one-page summaries for investors or full schedules for vendors. Print tasting-room timelines for back-of-house use.
Weekly Highlight & Completion Guide
A weekly highlight and completion guide shows current-week priorities and recent completions to keep teams focused. Use it in Monday check-ins to set next steps and close blockers. It helps keep launches on schedule.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Sheets. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
Related Blogs
- Craft Distillery Startup Costs: How to Fund Your First Batch
- How to Launch a Craft Distillery: 7 Financial Building Blocks
- How to Write a Craft Distillery Business Plan: 7 Actionable Steps
- 7 Essential Financial KPIs for Craft Distillery Growth
- How to Manage Running Costs for a Craft Distillery
- How Much Do Craft Distillery Owners Typically Make?
- Increase Craft Distillery Profitability: 7 Essential Strategies
Frequently Asked Questions
Yes, it includes industry-specific strategies and timelines tailored for craft spirits.