CRM Software
Marketing Mix
CRM Software 4P's Marketing Mix
Our 4P's Marketing Mix templates are tailored for CRM software companies selling to SMBs; they package Product, Price, Place, and Promotion into a ready-to-use strategic brief that saves hours of research.
What is included in the product
Written 4P's Marketing Mix in Word
This Word document is a detailed, comprehensive, and professionally written 4P's Marketing Mix analysis covering Product, Price, Place, and Promotion with strategic insights, examples, and company-specific context.
Customizable Excel Spreadsheet
The Excel version provides a high-level, at-a-glance summary of the full analysis in a clean, editable spreadsheet-ideal for quick reviews, presentations, or internal planning.
Comprehensive Marketing Mix Framework
The 4P's Marketing Mix template offers a complete breakdown of Product, Price, Place, and Promotion to help you analyze positioning, distribution, and messaging that align with business goals and customer expectations.
100% Customizable & Editable in Excel
The Excel workbook is fully editable so you can change every section, formulas, and tables to match your business model, brand tone, and specific marketing objectives-no technical skills required.
Business-Idea Specific & Pre-Written Template
This template is pre-written for a CRM SaaS business model, delivering relevant examples and language that align with real-world sales processes, onboarding flows, and SMB buyer needs to save time.
Instant Download & Immediate Access
Get the files immediately after purchase-download, open, and start editing the Marketing Mix without delays, installations, or subscriptions so you can move from idea to plan fast.
Professional, Visually Engaging Layout
The template features a clean, structured, presentation-ready layout with clear headings, visual summaries, and consistent styling so your marketing strategy reads well for clients and decision-makers.
Product Strategy Framework
The Product section helps you define core features, benefits, positioning, and differentiators, and links those to customer segments and pipeline stages for clearer product-market fit decisions.
Pricing Strategy & Profitability Model
The template supports pricing strategy work and models for tiered SaaS subscriptions, one-time setup fees, and usage-based charges so you can benchmark prices and estimate margin impacts without guessing.
Time-Saving & Easy-To-Use Format
Pre-filled sections, examples, and prompts let you complete a marketing strategy quickly-even with limited marketing expertise-so you focus on decisions, not formatting or research.
Investor & Stakeholder-Ready Presentation
The deliverable is formatted for investors and stakeholders with an executive summary, clear structure, and KPI callouts so you can present marketing strategy with confidence and clarity.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
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Frequently Asked Questions
The 4Ps framework provides a structured approach to analyze and optimize all aspects of your CRM software marketing strategy, ensuring consistency and focus across product, price, place, and promotion.