Gastropub Marketing Plan

This file includes a pre-written marketing plan you can edit end-to-end. Swap copy, adjust channels, and tailor tactics to your neighborhood gastropub without rebuilding structure. It saves time and keeps messaging consistent across campaigns.

Editable menu marketing sections

Swap in your brand assets

Adjust messaging for each channel

Turnkey campaign outlines included

The plan uses an Excel Gantt chart to show when tasks start, finish, and overlap. Visual bars and dependencies make sequencing and bottlenecks obvious at a glance. It keeps timing tight for openings, promotions, and seasonal menus.

Color-coded task bars

Weeks and day granularity

Dependencies visually linked

Printable timeline views

The template ships with 30+ ready marketing actions covering social, email, PR, events, and in-house promos. Each action includes recommended timing and owner so you don't miss steps. It's a checklist that keeps launches and weekly ops consistent.

Social posts templates

Email campaign steps

Local PR outreach tasks

Event promotion checklist

All start dates and durations are editable without breaking task logic or dependencies. Change dates, extend durations, and the chart auto-adjusts dependent tasks. That flexibility fits slow weeks, holidays, and last-minute menu drops.

Drag to reschedule tasks

Adjust durations per task

Auto-shift dependent tasks

Supports campaign and daily planning

The sheet includes percent-complete fields and visual status colors that update automatically. Overdue tasks flag in red and a summary shows overall campaign progress. You can run quick status checks before weekly meetings.

Percent-complete fields

Red flags for overdue tasks

Summary progress dashboard

Auto-updated status colors

Assign owners, set dependencies, and publish a single timeline so front and back of house stay aligned. The template reduces duplicated work and missed handoffs for events or menu rollouts. Everyone reads from the same plan.

Assign owners per task

Clear task dependencies

Shared printing for staff

Reduce double-booked promotions

The workbook uses color-coded input cells, locked formulas, and clear tooltips so non-Excel users can update it safely. No formula editing needed; just enter dates and statuses. It works for managers who prefer simple inputs.

No formulas to edit

Guided input fields

Tooltips for non-Excel users

Works on Google Sheets too

Export the plan to PDF or copy to Google Sheets for sharing with staff, owners, or agencies. Print clean one-page timelines for pre-shift briefings and client decks. The layout is presentation-ready right out of Excel.

Export to PDF instantly

Copy to Google Sheets

Client-ready print layouts

Compact one-page summaries

The template includes a current-week highlight and a weekly completion guide that shows top priorities and finished tasks. Use it for standups, manager reviews, and handoffs to kitchen or bar teams. It keeps weekly goals visible.

Current-week highlight strip

Weekly completion checklist

One-line weekly status

Use for standups and reviews