Revenue & Calc
Change child places, daily sessions, operating days, utilization, seasonality and the five admission prices and shares. Revenue and Calc translate these assumptions and the launch month into sold child visits and monthly sales.
The Indoor Playground for Toddlers Financial Model is an Excel template for planning a guardian-accompanied soft-play venue’s revenue, operating costs and EBITDA. The illustrative 2026–2030 case uses child-session capacity, admission mix, realized prices and seasonality to build monthly financial projections.
The selected business is a 5,000-square-foot leased venue in suburban Columbus, Ohio, serving ages one through six with two nonexclusive party rooms. Case assumptions are estimated planning inputs, and the documented operating results end at EBITDA.
Operating assumptions connect the admission forecast to cost schedules, scenario comparisons and declared workbook reports.
Change child places, daily sessions, operating days, utilization, seasonality and the five admission prices and shares. Revenue and Calc translate these assumptions and the launch month into sold child visits and monthly sales.
Adjust revenue-linked expense rates, monthly fixed overhead and staffing by role. Separate payroll calculations keep base salaries out of direct, variable and fixed operating cost inputs.
Use Dashboard controls to compare Low, Base and High multipliers for revenue, COGS, variable costs, fixed costs and payroll. Scenarios compares resulting revenue, margins and EBITDA; achieving the selected utilization remains a business assumption.
The declared workbook reports organize earnings, cash movement and financial position. This venue brief substantiates revenue, operating expenses and EBITDA, without providing case-specific net profit, cash balances or balance sheet totals.
Revenue starts with 60 child places, three daily sessions and 26 operating days per month, adjusted for utilization and seasonality.
Utilization rises from 40% in 2026 to 65% in 2030, with editable annual prices for each admission class. Monthly seasonal multipliers total 12; the January 31, 2026 launch counts January in full, while all revenue is zero before the selected launch month.
The Revenue Forecast allocates every sold child visit once across admissions, pass redemptions, member visits and birthday guests. The two party rooms do not create an additional volume pool, and member visits use realized revenue per visit.
| Admission class | Visit share | Price per visit |
|---|---|---|
| Single-child open play | 40% | $18.00 |
| Sibling open play | 15% | $14.00 |
| Visit-pass redemptions | 15% | $12.00 |
| Member play visits | 20% | $10.00 |
| Birthday party guests | 10% | $30.00 |
Shares total 100%, producing weighted realized revenue of $16.10 per child visit in 2026.
60 places × 3 sessions × 26 days × 40% × 12 seasonal month equivalents = 22,464 annual child visits; 22,464 × $16.10 = approximately $361,670 annual revenue.
Operating expenses combine revenue-based consumables and selling costs with premises overhead and separately calculated base payroll.
The COGS and Operating Expenses report calculates consumables and selling costs as percentages of revenue while scheduling overhead by paid months. These categories let buyers test how attendance growth absorbs fixed premises costs.
Party consumables use 2.5% of revenue and sanitation supplies 1%; processing uses 3.5%, promotion 4% and repairs 1.5%. Fixed expenses start at $201,600 annually, including $10,000 monthly rent plus utilities, cleaning, insurance, safety servicing, software and administration.
The Payroll Forecast converts role-level FTE and base salaries into personnel expenses. The 2026 plan has one manager, three attendant FTE and 0.5 party coordinator FTE, totaling 4.5 FTE and $181,000 in annual payroll.
By 2030, staffing reaches 5.25 FTE and base payroll $207,000; annual base salaries are $65,000 for the manager, $32,000 per attendant FTE and $40,000 per coordinator FTE. Salaries appear only in Payroll; employer taxes, benefits and personal taxes are excluded.
The illustrated opening requirement is $515,993 of owner funding, separate from annual operating expenses.
The Capital Expenditure Plan schedules asset purchases and tracks depreciation where applicable. The $325,000 asset budget includes soft-play structures, impact flooring, safety improvements, furniture, POS and network hardware, cameras and installed signs.
| Funding component | Amount |
|---|---|
| Startup assets | $325,000 |
| Other prelaunch cash | $83,000 |
| Opening net working capital | $1,040 |
| Policy cash reserve | $106,952 |
| Initial owner funding | $515,993 |
Components and total are rounded independently; other prelaunch cash includes the refundable lease deposit, preopening occupancy costs, permits, marketing, recruitment and setup advice.
Sources and Uses of Funds reconciles financing sources with cash allocations over the selected period. This case assumes owner funding with no committed external financing; receivable and payable days are zero, while inventory days are 30.
Illustrative annual EBITDA improves as utilization and admission prices increase, subject to the estimated staffing and cost plan.
| Year | Revenue | Operating Expenses | EBITDA |
|---|---|---|---|
| 2026 | $361,670 | $427,809 | −$66,138 |
| 2027 | $447,025 | $444,526 | $2,499 |
| 2028 | $527,629 | $472,831 | $54,798 |
| 2029 | $592,831 | $495,398 | $97,433 |
| 2030 | $661,580 | $516,600 | $144,980 |
Operating expenses include COGS, variable costs, fixed costs and payroll; amounts are rounded independently, so small differences may occur.
The forecast moves from an EBITDA loss of $66,138 in 2026 to $2,499 of positive EBITDA in 2027, reaching $144,980 in 2030. Positive annual EBITDA does not establish cash break-even or recovery of the initial investment.
The Cash Flow Forecast shows operating, investing and financing cash movements and reconciles opening to closing cash. Review it separately for asset spending, funding timing and working capital; the supplied EBITDA illustration does not provide case-specific cash balances.
Returns distinguishes the sales needed to cover operating costs from cash recovery and capital efficiency.
The Returns report compares revenue with sales break-even requirements and tracks cash break-even, investment payback and annual ROIC. These measures answer separate planning questions, so the illustrated EBITDA trajectory cannot substitute for cash-flow or invested-capital calculations.
Sales break-even concerns operating cost coverage; cash break-even concerns when cash generation covers the relevant cash requirements. Investment payback tracks recovery through cumulative project free cash flow, while annual ROIC relates annual operating returns to invested capital.
Dashboard debt controls support financing assumptions for facility amounts, rates, terms, interest-only periods and repayment types. Enter financing assumptions before interpreting debt service or cash outcomes; this brief supplies no numerical payback, ROIC or borrowing result.
This template fits an independent indoor playground with capacity-driven sales and guardians present during play.
The selected case excludes drop-off childcare, a cafe, food preparation and franchise fees. Amounts are nominal US dollars net of pass-through sales taxes; an LLC pass-through scope is assumed, with no separate demand or staffing constraint on the child-session volume calculation.
These answers clarify the editable inputs, operating scope and limits of the illustrated results.
Edit child places, sessions, operating days, utilization, seasonal multipliers, launch timing, admission shares and realized prices to test your own capacity and sales assumptions.
No; all five admission classes share the same sold child-visit pool, with each visit allocated once and priced according to its category.
Staffing uses annual-average FTE, rising from 4.5 in 2026 to 5.25 in 2030; fractional FTE represents workload capacity rather than a fractional employee.
It combines startup assets, other prelaunch cash, opening net working capital and a three-month reserve, with no tested peak-cash requirement or committed external funding.
No; the documented case stops at EBITDA, which excludes depreciation, interest and income taxes and does not measure investment spending, financing flows or cash availability.
No; prices, utilization, staffing and funding are estimated planning selections for the illustrative Columbus-area case, not independently verified industry averages or guaranteed outcomes.
KPIs, forecasts, and cash flow at a glance.
Key assumptions and calculations driving revenue forecasts.
Funding sources, spending, and closing cash.
Cash break-even, payback, and ROIC.
DCF valuation and sensitivity analysis.
Largest costs and spending trends.
Annual and monthly financial performance.
Compare margins and returns to benchmarks.
I’m not an Excel expert, and this template kept the advanced parts out of the way. I was able to finish the model and send it to my partner the same day.
The statements, charts, and key assumptions were already organized, so I wasn’t bouncing between files anymore. That cleanup saved me about 4 hours and made the numbers much easier to review.
I used to spend hours building forecasts line by line, but this template gave me a working model right away. It cut my setup time to under an hour and let me focus on the business plan.