International Payments
Marketing Plan

This Excel template includes a pre-written, fully customizable marketing plan you can adapt to any marketplace or seller audience. It saves hours drafting strategy and keeps messaging consistent across channels. Edit copy, channels, and KPIs to fit your brand.

Saves hours on strategy writing

Editable copy and channel sections

Tailor KPIs to business needs

Works for launches and growth campaigns

The file uses a visual Gantt chart for clear timeline planning and task sequencing. Dates, durations, and dependencies display at a glance so teams hit deadlines. Filters help you view by owner, channel, or phase.

Visual timeline for easy sequencing

Shows dependencies and start dates

Filter by owner or channel

Quick view of campaign milestones

Template ships with 30+ pre-built marketing actions covering email, paid ads, content, partnerships, and PR. Each task includes a short description, recommended owner, and estimated duration. Use them as-is or tweak for your strategy.

Actions across email and ads

Includes partnerships and PR tasks

Owner and duration suggested

Ready-to-use or easily tweaked

All start dates and task durations are fully editable without breaking the sheet's logic. Shift launches, compress sprints, or extend phases and the Gantt updates automatically. Works for 4-12 week campaign cadences.

Change dates without breaking formulas

Adjust durations by task or phase

Supports short and long campaigns

Automatic Gantt updates on edits

Progress columns show percent complete and status for each task. Conditional formatting highlights overdue items and the current week. Summary lines calculate percent complete by channel and overall campaign.

Percent complete per task visible

Overdue tasks auto-highlighted

Weekly summary of campaign progress

Channel-level completion calculated automatically

Assign owners, set dependencies, and export owner-specific views to simplify coordination. The Gantt reduces handoff confusion and overlap. Use it in weekly meetings to focus on the next actions.

Assign owners and responsibilities

Clear dependencies reduce overlaps

Export owner-specific task views

Use in weekly status meetings

Designed for non-Excel users with color-coded inputs, protected formula cells, and simple entry fields. Built-in logic handles dates and progress math so no formula writing is needed. An instruction tab guides first-time users.

Color-coded inputs and protected cells

No formula writing required

Step-by-step instruction tab included

Beginner-friendly layout and controls

The template includes print-ready layouts and PDF export for client or executive sharing. It's compatible with Google Sheets for live collaboration and simple to attach to presentations. Export views for stakeholder decks.

Print-ready Gantt and summaries

PDF export for easy sharing

Google Sheets compatible for collaboration

Slide-ready exports for presentations

A weekly highlight view shows current-week priorities and a completion guide lists must-finish items. Use it to run concise standups and track sprint goals. The guide makes weekly focus explicit for teams.

Current-week priorities clearly highlighted

Completion checklist for the week

Run concise weekly standups

Align team focus on key items