Landscaping Service
Marketing Plan

This template delivers a pre-written, fully editable marketing plan in Excel. It saves hours by giving ready content you can tailor to any landscaping business and local market. Edit wording, channels, and offers without rebuilding the whole plan.

Editable sections and sample copy

Swap channels and offers easily

Adaptable for residential or commercial

Includes industry-specific example proposal

The plan uses a visual Gantt chart to map tasks over time, so you see sequencing and overlaps at a glance. Bars show start dates, durations, and dependencies for campaigns and seasonal work. The layout keeps multi-channel plans organized and schedule-ready.

Clear task sequencing and timelines

Shows dependencies and critical paths

Monthly and weekly timeline views

Color-coded campaign categories

Includes 30+ ready marketing actions covering digital and offline channels tailored to landscaping services. Items include local ads, door-hangers, referral programs, portfolio shoots, and seasonal promotions. Use them as-is or tweak to fit your offer.

Local ads and geo-targeting tasks

Referral and partner outreach steps

Portfolio photos and case studies

Seasonal promotion playbook items

Timelines and task durations are fully editable without breaking the Gantt logic. Change start dates, extend durations, or compress sequences and the chart recalculates accordingly. That makes the plan flexible for delayed installs or rapid promo pushes.

Adjust start dates freely

Change durations with automatic updates

Shift campaigns for weather delays

Compress tasks for launch sprints

The template includes built-in progress tracking showing task completion percentages and overdue flags. You get a snapshot of campaign health and outstanding items, so nothing slips before peak seasons. Use it for weekly standups and stakeholder reports.

Shows percent complete per task

Flags overdue or at-risk tasks

Auto-rollup for campaign progress

Ready for weekly status reviews

This plan makes team coordination explicit: assign owners, set dependencies, and avoid overlap between design, install, and marketing teams. Clear ownership reduces miscommunication and drives on-time installs and campaigns. Share assignments in job handoffs and client proposals.

Assign tasks to team members

Clarify install versus marketing roles

Reduce scheduling conflicts quickly

Syncs crew and office actions

No Excel skills needed: color-coded cells, simple dropdowns, and protected formulas keep logic intact for beginners. The sheet guides edits and prevents accidental breaks so your team can update plans safely. Perfect for small business owners and ops staff.

Color-coded editable fields

Simple dropdowns for common inputs

Protected formulas prevent errors

Step-by-step update tips included

The template exports cleanly to PDF and works with Google Sheets for cloud sharing, so presentations and client packets look professional. Print one-page timelines or full Gantt exports for stakeholders. Use emailed PDFs for proposals and handoffs.

Export to PDF for clients

Google Sheets friendly for sharing

Print one-page campaign summaries

Create client-ready proposal pages

The sheet includes a weekly highlight view and a completion guide that shows current-week priorities and finished tasks. It helps teams focus on immediate deliverables and prepare for next-week installs or promos. Use it in 15-minute weekly check-ins.

Current-week priority snapshot

Daily or weekly highlight view

Checklist for campaign completion

Prep list for upcoming installs