Micro-Influencer Marketing Business
Model Canvas

Files are available immediately after purchase in Word and Excel; open them without setup so you can start planning and pairing influencers right away. One-liner: Instant access, zero wait.

Download and open instantly

No installation required

Start planning right away

Immediate access to editable files

Every section is editable in Word and Excel so you can change personas, pricing tiers, commission rates, and campaign flows to match your go-to-market plan. One-liner: Make it yours in minutes.

Edit every section easily

Customize tiers and fees

Replace examples with your data

Change layout and copy freely

Organized by the nine Business Model Canvas blocks with clear headers and notes so teams can fill in customer segments, value props, channels, and revenue streams intuitively. One-liner: Logical, workshop-ready layout.

Nine clear canvas sections

Logical left-to-right flow

Editable headers and notes

Built for team workshops

Displays tiered subscriptions, managed-service commissions (15-25%), and one-off project fees alongside cost categories like salaries, tech, and marketing to show revenue levers and cost drivers. One-liner: Revenue and costs side-by-side.

Tiered subscription revenue model

Managed fee 15-25% commission

One-off project fee included

Lists salaries and tech costs

Helps you segment target customers: US SMBs, direct-to-consumer (DTC) e-commerce, startups launching products, and marketing teams at larger firms in e-commerce, tech, and lifestyle. One-liner: Match messaging to segments.

US SMBs focus

DTC e-commerce brands

Startups launching products

Marketing teams at larger firms

Maps essential partners: curated micro-influencers, social-platform API providers, e-commerce integrations, analytics SaaS, and agency or referral partners needed to scale campaigns. One-liner: Know who to partner with next.

Curated micro-influencer network

Social-platform API access

E-commerce integration options

Analytics and SaaS partners

Condenses the full business model into a single-page Excel overview for quick investor reviews, client pitches, and team alignment while keeping links to detailed Word narratives. One-liner: One page, full clarity.

Single-sheet strategic snapshot

Ready for investor quick reviews

Ideal for team alignment

Editable for fast updates

Pre-written canvas content and examples save hours on research and formatting so you can run influencer tests and validate pairings faster. One-liner: Fast setup, faster validation.

Cuts planning time significantly

Use for rapid campaign tests

Pre-written content saves hours

Avoids design work

Designed with clean visuals and professional narrative for each BMC block so you can present to investors, clients, or internal teams without extra design work. One-liner: Pitch-ready visuals and copy.

Clean professional design

Slide and pitch friendly

Narrative ready for stakeholders

Exportable to client decks