| Virtual office / co-working space |
Fixed |
Use the $1,500 monthly amount in overhead before calculating required contribution margin. |
Dropping it from break-even because the team works remotely. |
| Core software licenses (CRM, accounting) |
Fixed |
Carry the $800 monthly license spend as baseline overhead from Month 1 through Month 60. |
Treating core systems as optional until revenue scales. |
| Virtual Assistant Compensation |
Variable |
Model as 18.0% of revenue in the first year, declining to 14.0% by the fifth year. |
Using gross revenue as margin and missing contractor-driven delivery pressure. |
| Payment Processing Fees |
Variable |
Apply 2.5% of revenue each year, since the charge rises with billed client volume. |
Ignoring small percentages that compound as monthly billings grow. |
| Customer Success & Onboarding Materials |
Variable |
Use 1.5% of revenue in the first year, stepping down to 0.7% in the fifth year. |
Assuming onboarding is free after the first customer signs. |
| Platform & Tool Subscriptions (Direct VA Use) |
Semi-variable |
Start with 1.5% of revenue in the first year and reduce to 0.7% as tool efficiency improves. |
Putting all software into fixed overhead when some seats follow client workload. |
| VA Training & Quality Assurance |
Semi-fixed |
Plan for a capacity-linked expense, starting at 2.0% of revenue and falling to 1.2% by the fifth year. |
Forgetting that quality checks step up when client volume rises. |
| Marketing & Sales Commissions |
Variable |
Apply 2.5% of revenue in the first year, falling to 1.7% by the fifth year. |
Calling the $50,000 first-year marketing budget optional when CAC is $300 and growth depends on lead flow. |