Women’s Gym Break-Even Analysis: $768K Monthly Revenue Target

Fixed costs $25.8K/mo Base overhead

Contribution margin 40.2% After variable costs

Break-even revenue $64.0K/mo Monthly target

Break-even timing Month 29 First breakeven

Break-even calculator

Test how monthly revenue, variable expenses, and fixed costs affect break-even for a women-only gym.

Lean Base Full

Monthly revenue Revenue is the top line that funds everything else. $ Low revenue High revenue Variable expenses These are direct costs that rise as sales grow. $ Low direct cost High direct cost

Money available to cover fixed costs $100,926 $126,000 revenue - $25,074 variable expenses

Margin ratio

80%

Covers fixed costs

Yes

Fixed monthly costs This is the monthly cost base break-even has to cover. $ Lower fixed cost Higher fixed cost

Break-even chart Revenue Total costs

Which expenses stay fixed, and which move with member volume?

Cost classification

Cost classification drives break-even reliability because fixed load and contribution margin set the revenue hurdle. If payroll or cleaning is treated as fully variable, the model can understate the $768,000 revenue target tied to Month 29 break-even.

Expense	Cost	Break-Even Treatment	Common Mistake
Facility Lease & CAM	Fixed	Model at $18,000 per month from Month 1 through Month 60.	Treating rent as a sales percentage, which makes break-even look easier.
Property & Liability Insurance	Fixed	Model at $1,200 per month within the normal planning range.	Scaling insurance with member count when the assumption is monthly fixed.
Membership Management Software	Fixed	Model at $800 per month unless the pricing contract changes.	Assuming it rises per member without support from the model data.
Instructor & Trainer Fees	Variable	Apply 12.0% of revenue in the first year, falling to 10.0% by Year 5.	Putting these fees into fixed payroll instead of revenue-linked delivery expense.
Payment Processing Fees	Variable	Apply 2.5% of revenue in Years 1 and 2, declining to 2.2% by Year 5.	Entering 25% instead of 2.5%, which destroys contribution margin.
Utilities Base	Semi-variable	Start with the $2,500 monthly base, then allow usage pressure as visits rise.	Calling all utilities fixed while showers, lighting, and HVAC use grow with traffic.
Cleaning & Maintenance Staff	Semi-fixed	Staffing steps from 1.0 FTE in Year 1 to 2.5 FTE by Year 5.	Modeling cleaning as a smooth percent of revenue instead of staffing steps.
Front Desk Receptionist Staffing	Semi-fixed	Coverage starts at 2.0 FTE in Year 1 and steps to 6.0 FTE by Year 5.	Keeping Year 1 staffing flat as hours, visits, and member volume expand.

How does break-even change across lean, base, and full gym formats?

Scenario table

Break-even shifts because staffing, class density, and service mix move fixed costs faster than revenue per member. The lean format needs less sales to cover overhead, while the full format needs more revenue but can support a stronger margin if classes and training fill well.

Planning assumptions only; actual break-even will move with occupancy, pricing, and staffing mix.

Scenario	Monthly Revenue	Variable Costs	Fixed Costs	CM Ratio	Operating Profit	Break-Even Signal
Lean studio format	$42.1k	$9.3k	$32.8k	78.0%	$0	Lower overhead cuts the revenue hurdle.
Base studio plan	$64.0k	$14.1k	$49.9k	78.0%	$0	This is the core break-even hurdle in the first-year plan.
Full club format	$101.3k	$20.1k	$81.2k	80.1%	$0	More revenue is needed, but a better mix can hold the margin.

What pressures push a women’s gym past break-even?

Stress test

The plan only works if revenue reaches about $768,000 at a 78% contribution margin. CAC above $120, engagement under 10 hours, or higher rent and labor can widen the gap and push break-even past Month 29.

Stress Case	Changed Assumption	Break-Even Revenue	Revenue Gap	Risk Signal
Current plan	No change.	$768,000	$0 cushion	Base case only works at full target.
Revenue shortfall	Revenue lands 10% below plan.	$768,000	$76,800 gap	A 10% miss leaves a large funding hole.
Fixed-cost pressure	Lease, payroll, and marketing run 5% higher.	$806,400	$38,400 gap	Higher overhead forces more sales to cover the same margin.
Margin pressure	Variable expenses rise from 22% to 25% of revenue.	$798,720	$30,720 gap	Margin slips, so each sale covers less fixed cost.
Combined pressure	Revenue lands 10% below plan while fixed costs run 5% higher and variable expenses rise to 25%.	$838,656	$70,656 gap	This mix can push break-even beyond Month 29.

What should a women’s gym founder verify before signing the lease and buying equipment?

Founder checklist

Prove demand, fixed-cost load, and staffing coverage before you commit. If the model can’t carry the lease, payroll, marketing, and the Month 28 cash trough, break-even will slip.

1Demand proof578 actives

Pre-sell to roughly 578 active member-equivalents at $85 Essential, $120 Elevate, $180 Empower, $150 personal training, and $60 workshops before you sign the lease; that is the demand proof behind the model.

2Site load$25.8K/mo

Add the $18K lease and CAM, $2.5K utilities, $1.2K insurance, $800 software, $450 hosting, $300 supplies, $1.5K maintenance, and $1K professional fees before you commit; this is the monthly burden the site must clear.

3Margin mix78% CM

Check that Year 1 direct costs stay near 22% of revenue, so contribution margin remains about 78% after trainer fees, materials, payment processing, amenities, and referral costs; that margin pays for rent and payroll.

4Staff ramp$335K/yr

Lock the launch staffing plan at about $335K in Year 1 payroll, with the Fitness Director starting in Month 13; if you hire early, cash burn rises before revenue catches up.

5Cash runwayMonth 28

Keep enough cash to cover the $347K low point through Month 28, because breakeven lands in Month 29 and payback stretches to 57 months; the build-out and equipment spend hit before operating break-even.

6Launch demand625 buyers

Use the $75K Year 1 marketing budget only if $120 CAC can produce about 625 new buyers, and make sure security and access control are live before opening so launch traffic can convert into paying members.