Boutique Fitness Studio
Marketing Mix

The 4P's Marketing Mix template breaks down Product, Price, Place, and Promotion into actionable sections tailored to boutique fitness studios, so you can map offerings to member needs and business goals. One-liner: full-spectrum marketing clarity for studios.

Product: classes and training

Price: tiered membership structure

Place: premium studio location

Promotion: digital and local partnerships

The Excel version is fully editable so you can change capacity, pricing, and KPIs without formulas breaking; no design skills needed, and every field is adjustable to your studio model. One-liner: Excel that adapts to your studio.

Fully editable spreadsheet fields

Adjust pricing and class capacity

Customize member tier names

No technical skills required

This template is pre-written for a boutique fitness studio model, with studio-focused language, member personas, and class examples to save time and ensure relevance. One-liner: plug-and-play studio content.

Pre-filled with studio examples

Tailored customer segment copy

Ready KPIs and metrics

Local partnership suggestions

Download instantly after purchase and start editing the Word and Excel files right away-no subscriptions or delays, just immediate access to the full marketing mix. One-liner: get started the same day.

Immediate file access post-purchase

No subscriptions or hidden fees

Open in Word and Excel

Start editing immediatly

The template uses a clean, presentation-ready layout with headings, tables, and visual blocks so your marketing strategy looks polished for stakeholders and partners. One-liner: presentation-ready pages out of the box.

Clean, stakeholder-ready pages

Charts and tables included

Branded color placeholders

Print and screen friendly

The product section helps you define class formats, personal training offerings, capacity limits, and member experiences so you can position services for results and retention. One-liner: product clarity that sells membership.

Define class formats clearly

Map member experience journey

List equipment and services

Positioning and differentiators

The pricing module guides tiered monthly fees, session-pack pricing, drop-in rates, and ancillary sales so you can test margins and revenue mix without guesswork. One-liner: price to hit membership targets and margin goals.

Tiered monthly fees modeled

Session pack break-even tools

Ancillary revenue streams listed

Competitive price benchmark table

The template's modular layout and pre-filled prompts let you complete a full marketing mix fast-ideal when you need a strategy draft for meetings or pilots. One-liner: finish a strategy in hours, not days.

Pre-filled prompts and examples

Modular sections for quick edits

Copy-paste ready content blocks

Guided fields reduce guesswork

The document is formatted for investor and stakeholder review with executive summary, key metrics, go-to-market steps, and a concise ask so you can present confidently. One-liner: investor-ready marketing narrative included.

Executive summary slide-ready

Clear KPIs and member metrics

Visualized competitive analysis

Go-to-market timeline included