Brewery Marketing Plan

Get a pre-written marketing plan built for breweries that saves setup time. Every section is editable so you can tailor messaging, channels, and budgets to your local market. Drop in your beer names, dates, and budgets and you're ready.

Editable marketing sections included

Swap copy and visuals easily

Adjust budgets and channel mix

Includes sample brewery messaging

Visualize every task on a timeline with a Gantt chart layout in Excel. See start dates, durations, and task overlap at a glance so launch sequencing stays clear. The chart keeps campaigns from clashing and highlights critical paths.

Timeline bars show sequencing

See task overlaps immediately

Drag-and-adjust start dates visually

Color-code by campaign or owner

Includes 30+ ready marketing tasks tailored to breweries-launches, socials, can art, events, and PR. Each action comes with a short description so you know the expected outcome and where to start. Use them as-is or tweak for your brand.

Event promotion steps included

Social posting calendar tasks

Member-only campaign actions

Local press outreach checklist

Change start dates and task lengths without breaking dependencies or formulas. The template recalculates timelines so the Gantt stays accurate when plans shift. You can compress or extend phases for real-world delays.

Adjust durations easily

Shift whole phases with links

Automatic timeline recalculation

Set milestone dates quickly

Track percent-complete and status for every task with built-in progress fields. The dashboard highlights overdue items and bottlenecks so you fix gaps before launch. Use progress colors to run quick standups.

Percent complete fields included

Overdue tasks auto-highlighted

Progress summary per campaign

Visual completion bars shown

Assign owners, set dependencies, and avoid duplicated work with clear task ownership. The template reduces miscommunication by showing who does what and when. It's set up for small taproom teams and outside vendors.

Owner column for each task

Dependency links prevent clashes

Use for staff and vendors

Weekly responsibilities at glance

Designed for non-Excel users with color-coded cells and simple instructions that guide edits. Built-in logic and locked formula cells prevent accidental breakage, so anyone can update timelines safely. The layout is friendly and defintely easy to follow.

Color-coded editable cells

Locked formulas protect logic

Step-by-step editing notes

No VBA or macros needed

Export clean PDF reports or copy to Google Sheets for collaboration and sharing with partners or investors. Print landscape Gantt views for meetings or pin a one-page timeline in the taproom office. Output stays readable on paper and screen.

Export to PDF easily

Compatible with Google Sheets

Landscape print-ready timeline

Shareable via email or drive

Use the weekly highlight feature to surface current priorities and completed tasks for standups. The guide shows this week's top items and what finished last week so teams stay aligned. It's a quick weekly snapshot for ops.

This week priorities summarized

Recent completions listed clearly

Use for five-minute standups

Rotate focus across campaigns