DISABILITY FITNESS CENTER BUSINESS PLAN

I. Executive Summary

Company Description

Adaptive Access Fitness (name chosen to signal accessible, adaptive exercise) is a specialized fitness center in Austin, Texas that operates at the intersection of healthcare and fitness. Launching in 2026, we provide fully accessible facilities equipped with state-of-the-art adaptive technology and staffed by certified experts in adaptive fitness. Our core offerings are tiered memberships, one-on-one personal training, and specialized recovery workshops, delivered through clinical-style assessments, individualized program design, and ongoing caregiver and clinician co-management. One-line: We enable dignified, effective exercise for people with disabilities using adaptive tech and clinical-grade staffing.

We serve a significantly underserved market segment: adults and adolescents with physical disabilities, mobility limits, and neurodivergent needs in the Austin metro area. What sets us apart is the combination of certified adaptive staff, purpose-built equipment, and formal ties to local rehabilitation providers that together reduce barriers to consistent exercise. Short-term goals are to open in 2026 and establish referral pathways with local clinics; long-term goals are to scale programming regionally and embed measurable health outcomes into payer conversations. One-line: We turn accessibility into measurable health and membership outcomes through clinical partnerships and adaptive programming.

Problem

Millions of Americans living with physical, sensory, or developmental disabilities face significant barriers to safe, ongoing exercise because traditional gyms lack accessible design, adaptive equipment, and staff trained in adaptive fitness. This creates practical obstacles—limited access to appropriate equipment, unsafe or ineffective workouts, and an unwelcoming atmosphere—that reduce participation and block the transition from rehabilitation to long-term fitness.

There is no widespread, dedicated space that bridges clinical therapy and community fitness for seniors and post-rehabilitation individuals, which increases secondary health complications and social isolation. A specialized, fully accessible fitness center staffed by certified adaptive fitness professionals is necessary to fill this clear and underserved gap.

Solution

Traditional fitness centers are often inaccessible and unwelcoming for millions of Americans with physical, sensory, or developmental disabilities, leaving seniors and post‑rehabilitation clients without safe, effective exercise options. We operate a fully accessible fitness center in Austin, Texas built and staffed to serve people with disabilities and mobility impairments, combining adaptive equipment, certified specialists, and health‑system integration to support long‑term wellness and recovery.

We provide personalized training programs; offer wheelchair cardio and adaptive yoga classes; deliver one‑on‑one therapy‑aligned sessions; coordinate care with healthcare providers; and foster peer support and community events. Real‑world impact: members improve cardiovascular fitness and transfer independence while clinicians receive progress reports for coordinated care.

Mission Statement

Our mission is to empower individuals of all abilities to achieve personal health and wellness goals by providing a barrier-free, expert-led, and supportive fitness environment. We commit to fostering dignity, independence, and a sense of belonging for every member through specialized equipment, skilled staff, and individualized programs. We aim to be the leading provider of inclusive fitness solutions in the United States, ensuring everyone can improve their quality of life through movement.

Key Success Factors

Success rests on specialized equipment, certified staff, provider partnerships, community retention, disciplined finances, and adaptable services.

• Leverage highly specialized equipment for accessible training.
• Maintain Certified Adaptive Fitness Specialists staffing standards.
• Secure referrals from healthcare and rehab partners.
• Build community-driven retention through peer support.
• Adapt service offerings to niche client needs and reach break-even by September 2028.

Financial Summary

Financial summary for the Executive Summary: key capital need, near-term EBITDA trajectory, and payoff metrics.

The business requires an initial capital investment of $730,000 for facility build-out and specialized equipment; payback is expected in 59 months with an overall Return on Equity of -4.94%, and annual marketing rising from $120,000 (2026) to $160,000 (2028) to lower CAC toward $200 by 2028.

Financial outlook: losses narrow as scale increases, with break-even targeted September 2028.

Funding Requirements

Total funding required to reach stable operations through 2030 is $3,029,000; we will raise equity plus specialized equipment financing to cover capex and the cash gap to breakeven.