Graphic Design Agency
Value Proposition Canvas

You want a plug-and-play canvas; this pre-formatted layout guides you through discovery, message, and offers so you can finish in one session.

Ready sections for quick edits

Clear headers and guided prompts

Works without setup or tutorials

Printable and client-ready layout

You need messaging that resonates; this framework uses customer jobs, pains, and gains to map design outcomes to client needs.

Capture client jobs-to-be-done

List top client pain points

Map design gains to goals

Prioritize messages by client impact

You want speed plus relevance; the template comes pre-written for agencies and is fully editable to match your voice and niche.

Industry-ready phrasing to adapt

Swap words to fit niches

Editable headers and example statements

Keep client-facing language consistent

You work with teams; the format supports shared editing, comments, and version control so designers and account leads align quickly.

Designed for shared editing sessions

Comment spots for client feedback

Assignable sections per team role

Exportable for client review packets

You must stand out; this worksheet forces you to list competitors, compare offerings, and define clear differentiators clients understand.

Side-by-side competitor comparison grid

List five unique differentiators fast

Rank features by client value

Identify gaps to exploit strategically

You pitch designs often; this version is visually organized and presentation-ready so you can share insights without extra formatting.

Slide-ready sections with clean visuals

Color-coded for message hierarchy

Export as PDF for proposals

Use visuals in client pitch decks

You need to target better; the mapping tool links messages to specific segments so your proposals hit decision-makers' needs.

Segment by industry and size

Map messages to buyer personas

Prioritize high-value client segments

Track segment-specific value props

You want to test fit; this tool scores clarity, urgency, and uniqueness so you can validate messaging before launch.

Score statements on three criteria

Collect client feedback quickly

Iterate until scores improve measurably

Use scores to refine offers

You'd rather not hire costly consultants; this template saves time, reduces agency overhead, and speeds proposal turnaround.

Skip consultant fees for messaging

Build proposals three times faster

Reduce client revision cycles

Lower cost per pitch materially