HOARDER CLEANUP BUSINESS PLAN

I. Executive Summary

Company Description

RestorCare Remediation — the name blends restore and care — launches in 2026 as a U.S.-based remediation firm focused on compassionate hoarder cleanup and sanitization. We operate in the environmental remediation and specialty cleaning sector, delivering integrated cleaning plus mental-health–sensitive services for families and government agencies. Our core services are high-level decontamination, safe removal of accumulated items, targeted sanitization, and coordinated referrals to behavioral-health partners. We deploy a trained specialist team, a dedicated fleet of unmarked vehicles, and a network of professional referral partners to preserve dignity and restore habitability. One clear line: we clean with care, not judgement.

Headquartered in a major metropolitan area, we target homeowners, older adults, social-service clients, and municipal contracts that require sensitive, compliant remediation. Short-term goals: validate the service model with a pilot program, complete 100 projects in year one, and secure ten agency referral agreements. Long-term goals: expand regionally by year three, standardize clinical partnerships, and win multi-year municipal contracts to create predictable revenue and repeat work. What sets us apart is the operational mix of mental-health sensitivity, unmarked transport, and referral-led client intake that reduces trauma and increases referral retention. One clear line: we prioritize dignity, safety, and long-term habitability.

Problem

Hoarding disorder creates immediate physical hazards—fire, falls, structural stress—and deep social and emotional harm for millions of U.S. households. Local health and code-enforcement actions often follow, but standard cleaning services lack the training to work safely and compassionately in these homes, which can worsen trauma and drive repeat interventions.

There is a critical gap: no widely available provider combines professional remediation with mental-health sensitivity and discreet operations for families, landlords, and agencies. This leaves residents, caregivers, landlords, and municipalities without a reliable path to safe, dignified, long-term habitability.

Urgent need: a specialized, trauma-informed remediation service that reduces hazards while preserving dignity and preventing repeat crises.

Solution

Hoarding disorder creates fire risks, biohazards, structural damage, social isolation, legal threats, and severe emotional distress, and standard cleaning services lack the psychological and technical skills to restore habitability. There is a market gap for providers who can safely transition homes from hazardous to livable while protecting client dignity and family needs.

We provide sensitive, full-service hoarder cleanup that pairs trained, non-judgmental in-home assessments with specialized clutter removal, personal-item sorting, deep cleaning, professional sanitization, and mental-health-aware practices, using unmarked vehicles for privacy and restoring homes to safe, habitable condition.

Mission Statement

Our mission is to provide compassionate, professional remediation services that empower individuals with hoarding disorder to reclaim their homes and their lives. We restore safety and dignity through a non-judgmental, holistic approach that values the person as much as the property. Through strategic partnerships and expert care, we aim to be the most trusted name in specialized cleanup across the United States.

Key Success Factors

Success rests on steady referrals, high operational standards, tight financial discipline, strict client confidentiality, and scalable capacity.

• Partnership referrals: High-trust referral network with the mental health community ensures steady case flow.
• Operational competence: Trained crew plus specialized equipment enable biohazard-level sanitization.
• Financial discipline: Achieves breakeven in 3 months and customer payback in 5 months.
• Confidential service: Unmarked vehicles and discreet protocols protect client privacy.
• Scalable capacity: Marketing and crew can expand to pursue a $26.6M five-year EBITDA opportunity.

Financial Summary

Summary of projected profitability, cash needs, and returns for the Hoarder Cleanup business.

Financial requirements: minimum cash cushion of $807,000 with breakeven in Mar-26 and payback in 5 months; marketing scales to $70,000 and staff to 12.5 FTEs over five years.

The plan shows an early breakeven and strong EBITDA growth through Year 5.

Funding Requirements

The business requires $947,000 in launch funding to cover capital assets and a minimum cash position through breakeven (March 2026).

Projected Year 1 EBITDA is $1,397,000, scaling to $26,656,000 by Year 5; Return on Equity is 63.31%, Internal Rate of Return is 0.4%; service rates: cleanup $90–$105/hr, sanitization $120–$140/hr, waste disposal $70–$85/hr; five‑year plan includes a marketing budget of $70,000 and staffing of 12.5 FTEs.