Online Event Ticketing
Marketing Mix
Online Event Ticketing 4P's Marketing Mix
Our 4P's Marketing Mix Analysis templates are tailored for online event ticketing marketplaces, aligning Product, Price, Place, and Promotion to help sellers and buyers thrive with membership tiers and reduced-fee incentives.
What is included in the product
Written 4P's Marketing Mix in Word
The WORD file is a detailed, comprehensive, professionally written 4P's Marketing Mix Analysis document covering Product, Price, Place, and Promotion with strategic insights, examples, and business-specific context.
Customizable Excel Spreadsheet
The Excel file gives a clean, editable high-level summary of the full analysis-ideal for quick reviews, presentations, and internal planning with exportable tables and scenario inputs.
Comprehensive Marketing Mix Framework
The 4P's Marketing Mix template offers a full breakdown of Product, Price, Place, and Promotion specifically for ticketing platforms, letting you design end-to-end strategies that match organizer needs and fan experiences.
100% Customizable & Editable in Excel
The Excel version is fully editable so you can change every section-product descriptions, pricing tiers, channel mix, and promotion schedules-without needing design or macro skills.
Business-Idea Specific & Pre-Written Template
This template is pre-written for online ticketing businesses, using industry-relevant language and examples so the content fits event organizers, venues, and membership-driven marketplaces out of the box.
Instant Download & Immediate Access
Download the files immediately after purchase and open them on any machine-no subscription, no waiting-so you can start filling in event data and pricing plans right away.
Professional, Visually Engaging Layout
The layout is clean and presentation-ready with structured sections, clear headers, and visual cues so stakeholders quickly grasp product features, pricing tiers, distribution channels, and promotional plans.
Product Strategy Framework
The Product section guides you to define ticket types, membership perks, feature sets, and event positioning so organizers can match offerings to fan segments and revenue goals.
Pricing Strategy & Profitability Model
This pricing module helps you model per-ticket commissions, fixed fees, subscription revenue, and a-la-carte services so you can test margins and select profitable pricing mixes for organizers and buyers.
Time-Saving & Easy-To-Use Format
The template uses pre-filled prompts, dropdowns, and example copy to speed completion so you can produce a polished marketing mix without starting from scratch.
Investor & Stakeholder-Ready Presentation
The deliverable is formatted to present to investors and partners with clear sections, executive summary, and supporting Excel dashboards for quick validation and decision making.
How to Use the Template
Download
After your purchase, simply download the files and open them with your preferred software, such as Microsoft Office or Google Docs. No special setup or technical expertise required-just get started right away.
Customize
Update any details, text, or numbers to reflect your specific business idea or scenario. The templates are fully editable, allowing you to personalize content, add or remove sections, and adjust formatting as needed.
Save & Organize
Once your templates are customized, save your final versions in your preferred folders or cloud storage. Organize your files for quick access and future updates, making it easy to keep your business documents up to date.
Share or Present
Export, print, or email your finalized files to showcase your document. Present your professional documents in meetings or submissions, supporting your business goals and decision-making process.
Related Blogs
- Startup Costs for Online Event Ticketing (2026-2030)
- How to Launch an Online Event Ticketing Platform: Financial Plan
- How to Write an Online Event Ticketing Business Plan in 7 Steps
- 7 Critical KPIs for Online Event Ticketing Success
- How Much Does It Cost To Run An Online Event Ticketing Platform Monthly?
- Owner Income Potential for Online Event Ticketing Platforms
- How to Increase Online Event Ticketing Profitability with Data-Driven Moves
Frequently Asked Questions
The 4Ps model for online ticketing emphasizes digital product benefits, online pricing strategies, and high-impact online promotions, unlike traditional models that focus on in-store experience and offline marketing channels.