Pitch Deck Template Financial Model Template in Excel

One spreadsheet, already set up for a pitch deck marketplace model. Enter your assumptions in Excel or Google Sheets, and the template handles the projections, dashboard, and key financial outputs.
Pitch Deck Template Marketplace Financial Model head image showing overview of the model and value proposition to help founders summarize marketplace economics, revenue streams, and investor-ready positioning.
Fully Editable
Instant Download
Professional Design
Pre-Built
No Expertise Is Needed
Pitch Deck Template Marketplace Financial Model head image showing overview of the model and value proposition to help founders summarize marketplace economics, revenue streams, and investor-ready positioning.
Pitch Deck Template Marketplace Financial Model dashboard summarizing key KPIs, runway, cash position and marketplace performance with a dynamic, investor-ready dashboard to close cash-flow blind spots
Pitch Deck Template Marketplace Financial Model ROIC calculation and charts showing return on invested capital, investor-focused insight on capital efficiency and timing of returns with built-in checks for clarity.
Pitch Deck Template Marketplace Financial Model break-even calculation and charts showing sales/volume threshold and margin drivers to pinpoint when the marketplace becomes profitable, helping resolve cash-flow blind spots.
Pitch Deck Template Marketplace Financial Model financial charts visualizing revenue, gross margin, cash runway and KPI trends for stakeholder reporting, with polished, dynamic graphs for clear investor-ready presentation
Pitch Deck Template Marketplace Financial Model ratios tab showing key financial ratios (liquidity, profitability, leverage and efficiency) to assess performance, returns and model health with clear metrics and error checks.
Pitch Deck Template Marketplace Financial Model valuation showing enterprise and equity value analysis, providing discounted cash flow and multiples insight to estimate company worth and investor returns, investor-ready.
Pitch Deck Template Marketplace Financial Model revenue inputs tab showing customizable revenue drivers, pricing tiers, marketplace take rates and growth assumptions to model bookings, ARPU and scenario-ready forecasts.
Pitch Deck Template Marketplace Financial Model COGS & Opex inputs allowing customization of cost drivers, gross margin assumptions, operating expenses and variable costs for scenario-ready, fully customizable forecasts.
Pitch Deck Template Marketplace Financial Model capex inputs showing capital expenditure categories and timelines, letting users customize startup and growth investment assumptions for accurate cash planning and scenario-ready forecasts
Pitch Deck Template Marketplace Financial Model payroll inputs allowing customization of staffing headcount, salaries, benefits, hiring timelines and ramp; user-friendly, fully customizable for scenario-ready workforce cost planning.
Pitch Deck Template Marketplace Financial Model scenarios charts showing low/base/high forecasts to test demand, revenue and cash needs, helping founders avoid weak scenario testing and plan funding.
Pitch Deck Template Marketplace Financial Model financial summary showing consolidated P&L, cash flow runway and balance sheet highlights to evaluate profitability, liquidity and funding needs for investors.
Pitch Deck Template Marketplace Financial Model income statement report showing automated P&L delivering revenue, COGS, gross margin and operating expense breakdowns for clear profitability and investor-ready forecasts.
Pitch Deck Template Marketplace Financial Model cash flow report showing projected cash inflows and outflows, runway and liquidity analysis to identify cash-flow blind spots and support investor-ready forecasting.
Pitch Deck Template Marketplace Financial Model balance sheet report showing assets, liabilities and equity position to assess financial health, net worth and solvency with investor-ready clarity.
Pitch Deck Template Marketplace Financial Model top expenses report showing the largest cost categories and trends, helping founders understand major cost drivers, manage runway, and prepare investor-ready summaries
Pitch Deck Template Marketplace Financial Model top revenue report showing the platform’s leading revenue streams, breakdown by channel and customer cohort to clarify key revenue drivers for investor-ready projections and pitch decks
Pitch Deck Template Marketplace Financial Model sources & uses report showing funding sources, planned uses, and funding gap analysis to clarify startup costs, investor expectations and runway planning.
Pitch Deck Template Marketplace Financial Model dupont report showing return-on-equity drivers, margin, asset turnover and leverage analysis to pinpoint profitability drivers and investor-ready insights for clarity
Pitch Deck Template Marketplace Financial Model captable inputs and calculations showing share classes, ownership dilution, option pool and funding rounds, letting users customize cap table assumptions and investor allocations for scenario-ready funding analysis.
Pitch Deck Template Marketplace Financial Model KPI charts showing revenue growth, conversion, GM%, CAC/LTV and runway visuals to track performance for investor-ready reporting and polished stakeholder updates
Fully Editable
Instant Download
Professional Design
Pre-Built
No Expertise Is Needed
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Description

Trusted by 25,000+ startup founders, investors and CPAs

Clear Margin Visibility

Alyssa Reed, NY

4 star rating

The break-even view made it easy to see where the profit was really coming from, so I cut my planning time by a few hours and could explain margins without guessing.

Safer Formula Editing

Marcus Hill, TX

5 star rating

I liked that the template kept the math organized, because one broken cell can wreck everything and this one stayed clean while I updated inputs. It saved me a full rebuild and let me finish my deck the same day.

Easy For Non-Modelers

Nina Patel, CA

4 star rating

I’m not strong in Excel, so having the advanced pieces already built saved me from weeks of trial and error. I could focus on the pitch and get the model ready for a meeting without hiring help.

MODEL OVERVIEW

What Is the Financial Model in the Templates on the Deck?

This editable five-year models with market manuals for sales and purchase of buyer, orders, GMV and monetization, followed by monthly projects and annual reports, scenarios and navigation desktop.

Use the model to plan, like a separate seller and buyer acquiring, mix levels, cohort periods, order frequency, average order value, commissions, subscriptions, seller allowances, costs and time-interaction financing.

Editable market assumptions supply a monthly calculation mechanism that converts the business plan into annual results, low/core/high comparisons and basic financial statements.

Double-sided market logic The acquisition by the seller and buyer is modelled separately before the buyer's transactions are generated by GMV and the revenue streams of the marketplace platform.
REVENUE FROM TWO MARKET ENGINED ENGINE

How Does Model Calculate Revenue from the Template Market on the Deck?

The model acquires sellers and buyers separately, retains level cohorts, converts the orders of buyers to GMV, as well as monetary transactions through commissions, subscriptions and vendor allowances.

01

Acquisition of Both Sides

Divide the budgets for purchase and sale according to CAC, using each monthly schedule of seasonality of acquisition.

02

Building Active Cohorts

The location of sellers and buyers according to the tiers, the addition of initial accounts and the maintenance of each cohort for its duration.

03

Generation Orders and GMV

Connect the initial and recurring orders of the buyer, then multiply the order by the average order value of the buyer-tier for the calculation of GMV.

04

Action in the Field of Monnetisation

Apply percentage and fixed commissions, then add included seller subscription, buyer subscriptions and vendor allowances.

05

Total Revenue

Total revenues of commissions, subscriptions and seller allowances per month, keeping GMV separate from reported revenue.

FORM OF CORRECTION Revenue = Commission Revenue + Subscriptions + Seller Allowances
01 / REVENUE

Which Drive Marketplace Revenue?

The revenue view arranges separate acquisition budgets, CAC, level mixes, viability, ordering the buyer, AOV, commissions, subscriptions and vendor allowances before monthly income is calculated.

Exchange of templates on board Pitch Worksheet revenues showing purchase of seller and buyer, mix levels, order frequency, AOV, commissions, subscriptions and vendor allowances. REVENUE
The revenue worksheet shows bilateral acquisition, merchant traders, commissions, subscriptions and vendor allowances.
02 / COGS & OPEX

How to Structure the Costs of Entry into Trading?

View COGS & OPEX separates direct market costs, related to activity variable expenditure and recurring fixed overhead costs, so that expenditure can be in line with the operational plan.

The exchange of templates on board pitch COGS and OPEX shows direct costs, variable costs and fixed operating costs assumptions throughout the forecast. COGS & OPEX
The COGS & OPEX worksheet separates assumptions for direct, variable and fixed operating costs throughout the forecast.
03 / SCENARIOS

What Can Be Compared in Low, Basic and High Cases?

The scenario view puts low, base and high paths together for revenues, gross margin, premium premium and EBITDA in the five-year forecast.

Worksheet Table Pitch table comparing low, base and high revenues, gross margin, premium margin and trajectory EBITDA. SCENARIOS
The working sheet Scenarios compared the low, basic and high revenues and profitability trajectory over five years.
04 / DASHBOARD

What Does the Distribution Board Have in Common?

The board includes a set of models, scenario control, revenue mix, profitability, cash flow, return on investment, basic finance and key metrics in one management view.

Catalog board with templates on board, showing model settings, scenario control, revenue mix, profitability, cash flow, return, basic finances and key metrics. DASHBOARD
The navigation desk combines control of selected cases with revenue, profitability, cash flow, reimbursement and basic financial views.
FIT OF PRODUCTS

Is the Financial Model Suitable for You?

The ready model fits into bilateral markets that are transferable through buyer transactions and account services, while a significant difference in operational logic or reporting may require custom modelling.

MODEL BY MADA READY

Good Example

  • You run a bilateral market with separate buyers and a population of buyers.
  • Buyers' transactions drive GMV through order volumes and average order values specific to the different levels.
  • Revenue includes commissions plus subscriptions of the seller or buyer and allowances for the seller.
  • You want editable monthly and annual forecasts with scenario and financial reporting.
CUSTOMS STRUCTURE

Consider Custom Pattern

  • The revenue logic is essentially different from the purchase transactions and the market fees.
  • Your seller or buyer requires a structural different behavior or mechanics of the transaction.
  • Your operational schedules require a much different structure than the workflow template.
  • Reporting requirements require significant changes in the decision or exit structure.

The template is the starting point of planning, not a guarantee of performance.

FINANCIAL MODEL SERVICE

Do You Need a Model Built Around Your Requirements?

The financial models of Lab can build or adapt a model when the buyer needs a different revenue logic, operational schedules or reporting from the ready-to-use market structure.

ORDER A CUSTOM FINANCIAL MODEL
AFTER CONTROL

What You're Getting

You will receive an editable financial model for the market to download for Excel or Google Sheets with five-year monthly and annual forecasts, scenario analysis and financial reports.

01

Editable workbook

Update of the buyer’s sales and acquisition, levels, lifetime, orders, monetization, costs, staff, financing, and reporting assumptions.

02

Five-year forecast

Review of monthly and annual projections under the five-year horizon for model planning.

03

Analysis of scenarios

Compare low, base and high cases using the workbook scenario framework.

04

Financial statements

Review of the income account, cash flow, balance sheet, Dashboard and supplementary reports.

BEFORE BUYING IMPORTANT INFORMATION

Exhibition of Templates on Pitch Deck Financial Model FAQ

The basic answers are visible in their entirety, without clicking on the accordion.

01

How does the model calculate revenue from the market of templates on board?

Buys sellers and buyers separately, retains level cohorts, calculates the buyer's order and GMV, and then adds commission income, subscriptions and included seller's accessories.

02

What are the assumptions I can change?

You can edit budgets and seasonality of sales and buyers, CAC, mixes and levels life, order frequency, AOV, commissions, subscriptions and vendor allowances.

03

What can I compare in Low, Base and High scenarios?

The scenario compares low, base and high revenue paths, gross margin, premium margin and EBITDA in the forecast.

04

What financial results are taken into account?

The product presents income statement, cash flow statement, balance sheet, dashboard, summary, receipts, ROIC, valuation, graphs, KPIs and supplementary reports.

05

Can the Financial Models Lab adapt it to its own requirements?

Yes. The financial models Lab offers custom financial modelling for various revenue logic, operational schedules, or reporting requirements.

06

Is the workbook a forecast or a guarantee?

This is a planning forecast based on assumptions to be edited, not a guarantee of revenue, profitability, financing, returns or business results.

What Does the Pitch Deck Template Marketplace Financial Model Contain?

Your download includes a comprehensive financial model with detailed projections, financial statements, and key performance analyses designed for a pitch deck template marketplace.

pitch deck template financial model dashboard financialmodelslab

All-in-one Dashboard

Core inputs and core outputs

pitch deck template financial model scenarios financialmodelslab

Low/Base/High

Three scenario analysis

pitch deck template financial model charts financialmodelslab

Professional Charts

Presentation ready

pitch deck template financial model dupont financialmodelslab

ROE Components

DuPont analysis

pitch deck template financial model revenue financialmodelslab

Revenue Inputs

Researched revenue assumptions

pitch deck template financial model summary financialmodelslab

Bank-Ready Reports

Lender-friendly financial outputs

pitch deck template financial model top revenue financialmodelslab

Revenue Breakdown

Revenue stream detailed view

pitch deck template financial model kpis financialmodelslab

KPI Dashboard

Performance metrics benchmark